Grid Beats/Digital Grid Sales Leader

Job Description Summary

As part of the MENAT Commercial team, we are looking for GridBeat Sales Leader for MENAT region.
GridBeats, GE Vernova's innovative portfolio of software-defined automation solutions designed for grid digitalization. The ideal candidate will possess a strong background in Asset Performance Management (APM), Cyber Security, Digital Substations, Device Management, distribution Automation and Substation monitoring. This role requires a good understanding of power sector challenges and software solutions to optimize grid performance and reliability.

Job Description

Roles and Responsibilities

• Deliver major business goals for the portfolio, incl. financial metrics: orders, CCM%, market share objectives.
• Develop and implement a comprehensive sales strategy, go to market strategy and value proposition for GridBeats solutions across the MENAT region.
• Identify and engage with key stakeholders in utilities, grid operators, and industrial clients to promote GridBeats offerings.
• Provide technical insights to customers, tailoring solutions to meet their specific grid optimization needs.
• Focal point of contact with global commercial GridBeats team
• Collaborate with internal teams, including engineering, product management, and marketing, to align sales strategies.
• Manage the entire sales cycle, from lead generation to contract closure, ensuring customer satisfaction and long-term relationships.
• Understand customer processes, touch points, objective & impacts.
• Drive forecast, risks and opportunities.
• Build strategy to win the large GA deals within the region, leverage the broader organization: Sales directors, KAM and Sales Manager in each country.
• Monitor and follow-up Action Plans for key accounts and strategic growth initiatives.
• Provide Input to the Market Sizing exercise, analysis of gaps and PL NPI Plan.

• Educational Background: Bachelor's or master's degree in related engineering field, MBA is plus.
• Industry Knowledge: Strong understanding of power transmission, distribution, and the digitalization of grid operations.
• Technical Expertise: APM, Digital Substations, Cyber Security, Device Management, distribution Automation, and Grid Software Solutions.
• Sales & Business Acumen: min 10 years Sales experience, proven track record in complex sales, client engagement, and deal closure.
• Analytical & Problem-Solving Skills: Ability to understand customer pain points and provide tailored digital solutions that address their needs.
• Communication & Negotiation: Strong presentation, relationship-building, and negotiation skills.
• CRM Proficiency: Knowledge of Salesforce CRM for managing leads, pipeline tracking, and customer interactions is an added advantage.
• Desired Characteristics
• Arabic, English language, French is plus.
• Excellent written/oral communication and interpersonal skills, customer focused, enthusiastic.
• Familiarity with the MENAT energy market landscape, regulatory environment, and key industry players
• Willingness and ability to travel >40% of the time
• Demonstrated ability to analyze and resolve problems.