We are seeking an experienced Senior Digital Content Editor with advanced HTML expertise to lead the development and optimization of content across multiple digital channels. This role is ideal for a highly skilled professional who can drive innovative content strategies, implement A/B testing, and oversee campaign performance. You will play a key role in shaping our digital presence through high-quality content execution.
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Responsibilities
- Lead the development and execution of digital content strategies across email, web communications, SMS, and other digital platforms
- Modify and optimize content to enhance engagement and drive A/B testing initiatives
- Oversee HTML coding and mobile-responsive design best practices
- Develop and refine messaging strategies using existing templates and custom implementations
- Design, execute, and analyze tests to inform content improvements and drive conversions
- Partner with internal teams and vendors to ensure seamless campaign execution
- Conduct thorough QA reviews to maintain high content quality and accuracy
- Extract, compile, and interpret campaign performance data to optimize engagement strategies
- Utilize liquid code for advanced personalization and audience targeting
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- 3+ years of extensive experience in digital content creation and campaign execution
- Advanced HTML skills with strong knowledge of mobile-responsive design
- Proficiency in managing email and app notification platforms, including campaign setup, segmentation, personalization, and automation
- Expertise in Cordial, Braze, or similar cross-channel marketing and customer engagement platforms
- Strong analytical skills to interpret campaign data and provide actionable insights
- Proficiency in working with spreadsheets and creating comprehensive presentations
- Technically adept with the ability to troubleshoot and optimize content-related issues
- Highly detail-oriented with exceptional quality assurance abilities
- English level B2+
- Career plan and real growth opportunities
- Unlimited access to LinkedIn learning solutions
- International Mobility Plan within 25 countries
- Constant training, mentoring, online corporate courses, eLearning and more
- English classes with a certified teacher
- Support for employee's initiatives (Algorithms club, toastmasters, agile club and more)
- Enjoyable working environment (Gaming room, napping area, amenities, events, sport teams and more)
- Flexible work schedule and dress code
- Collaborate in a multicultural environment and share best practices from around the globe
- Hired directly by EPAM & 100% under payroll
- Law benefits (IMSS, INFONAVIT, 25% vacation bonus)
- Major medical expenses insurance: Life, Major medical expenses with dental & visual coverage (for the employee and direct family members)
- 13 % employee savings fund, capped to the law limit
- Grocery coupons
- 30 days December bonus
- Employee Stock Purchase Plan
- 12 vacations days plus 4 floating days
- Official Mexican holidays, plus 5 extra holidays (Maundry Thursday and Friday, November 2nd, December 24th & 31st)
- Monthly non-taxable amount for the electricity and internet bills
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