Marketing Intern Roles and Responsibilities at Diageo
- Market research and analysis:
- Identify market trends and growth opportunities.
- Conduct market research and analyze findings.
- Campaign development support:
- Collaborate on creating marketing materials (visuals, copy, etc.) for various campaigns.
- Assist in implementing digital and traditional marketing strategies.
- Track campaign performance and generate reports.
- Event planning and execution:
- Collaborate on planning and executing brand events.
- Manage event materials and logistics.
- Support coordination with external vendors.
- Data analysis and reporting:
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- Utilize data analysis tools to measure the impact of marketing initiatives.
- Develop regular reports on campaign performance and project status.
Required Skills and Qualifications
- Education: Enrolled in a university program studying Marketing, Business Administration, or a related field.
- Skills:
- Proficiency in graphic design software (Adobe Photoshop, Illustrator, etc.).
- Experience with data analysis tools (Google Analytics, Excel).
- Knowledge of social media and digital trends.
- Advanced English language skills (preferred).