About this role:
Wells Fargo is seeking a Senior Marketing Consultant in Consumer, Small Business Banking as part of Wells Fargo as CSBB Marketing. The role will be responsible for campaign strategy, campaign management, and brand advertising both on traditional and digital platforms. Learn more about the career areas and lines of business at wellsfargojobs.com .
In this role, you will:
- Lead or participate in development of planning and executing increasingly complex highly visible programs within marketing
- Contribute to marketing, creative or product management for major product lines and provide expert level consultation in one or more areas critical to E-business success such as marketing programs, new products, or product enhancements
- Review and analyze moderately complex information across projects or programs to present findings and recommend solutions to management while developing work plans, campaign requirements, establishing milestones and reports comparing results to projections
- Analyze product collateral design, development, distribution, regional marketing, and sales support including local advertising or brand awareness, sponsorships, promotions, sales campaigns, tracking, research, and reporting on trends and program effectiveness
- Lead team to meet marketing deliverables while leveraging solid understanding of legal, compliance, privacy regulations and policies related to marketing
- Collaborate and consult with product areas, technology, customer care, other organizational units, alliance partners, vendors, and line managers to recommend solutions to a wide range of difficult problems
- Mentor other marketing professionals
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- 4+ years of Marketing, E-business, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
- 3 plus years creative and/or advertising agency experience
- Knowledge of current social media, content marketing, influencer strategies, and video/mobile optimization
- Ability to provide strategic direction in the advertising creative process
- Strong grasp of consumer and social trends, new platform features and best practices
- Previous experience writing creative briefs
- Performance data analysis experience
- Ability to make creative decisions based on performance data
- Strong time management skills and ability to meet deadlines
- Strong attention to detail, including accuracy in grammar and a sharp focus on eliminating errors
- This position offers a hybrid work schedule.
- This position is not eligible for Visa sponsorship
- 401 S Tryon St, CHARLOTTE, NC
- 150 E 42nd, New York, NY
Pay Range
Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to achievements, skills, experience, or work location. The range listed is just one component of the compensation package offered to candidates.
$73,100.00 - $155,900.00
Benefits
Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.
- Health benefits
- 401(k) Plan
- Paid time off
- Disability benefits
- Life insurance, critical illness insurance, and accident insurance
- Parental leave
- Critical caregiving leave
- Discounts and savings
- Commuter benefits
- Tuition reimbursement
- Scholarships for dependent children
- Adoption reimbursement
6 Dec 2024
* Job posting may come down early due to volume of applicants.
We Value Diversity
At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.
Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.
Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.
Applicants with Disabilities
To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .
Drug and Alcohol Policy
Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.
Wells Fargo Recruitment and Hiring Requirements:
a. Third-Party recordings are prohibited unless authorized by Wells Fargo.
b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.