Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
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About the Role:
Reporting to the Global Chief Marketing Officer, Direct to Consumer, the Group Senior Vice President will leverage WBD's iconic content franchises - think HBO, DC, Discovery, Harry Potter, and legendary Warner Bros. Films - along with live sports and locally produced originals to build passionate fan communities and supercharge the Max brand across the EMEA region. This leader will be responsible for overseeing the strategic vision, execution, and performance of streaming marketing initiatives across EMEA. They will play an integral part in scaling Max and driving brand success through best-in-class regional marketing strategies, while ensuring alignment with global objectives.
This leader will act as a key representative for the EMEA region, fostering collaboration between global, regional and local stakeholders. They will optimize processes to meet the unique demands of diverse markets. The Group Senior Vice President will also work closely with global leadership to ensure seamless alignment of the Max brand, product and audience goals.
Key Responsibilities:
- Set a bold vision to make Max the brand that audiences love and choose repeatedly, aligning marketing efforts with business priorities and developing a multi-year plan for long term growth
- Foster creativity and cultural impact to develop a compelling and beloved service that resonates with diverse EMEA audiences
- Push teams to deliver bold, imaginative ideas that bring our beloved content to life, while driving operational efficiency through streamlined processes that enhance collaboration and reduce complexity
- Develop and manage strategic partnerships to drive growth, including bundling, as we continue to expand our footprint throughout the UK
- Inventive thinker capable of continuously adapting and refining strategies, ensuring that Max remains the leader in the competitive streaming market
- Drive marketing transformation across EMEA, balancing the priorities of legacy business with the growth of Max as a leading direct-to-consumer streaming platform
- Serve as a strategic advisor to global leaders, offering insights into market-specific needs, trends, and consumer behaviors across the region
- Support global marketing leaders with clear, simplified decision-making and foster collaboration across teams to build a culture of trust, creativity, and results-oriented excellence
- Oversee the integration of marketing insights, competitive analysis and audience data to inform and optimize decision-making and campaign strategies
- Support country marketing leaders with clear, simplified decision-making and foster collaboration across teams to build a culture of trust, creativity and executional excellence
- Invest in best-in-class expertise across social, creative, media & measurement, acquisition & retention, merchandising, content experience, research, partner management and operations & marketing technology
- Drive localization efforts for creative development, communications, and marketing strategies to optimize performance in diverse markets
- Represent EMEA within global forums to advocate for the needs of regional audiences while aligning with overarching brand priorities
- Establish benchmarks for success, oversee the development of KPIs, and provide consistent reporting to ensure transparency and alignment on performance
- Act as a senior leader for the organization, championing a collaborative and innovative culture that supports growth and employee engagement
Your Experience:
- Extensive experience of progressive leadership in streaming, marketing, and/or digital platforms, with a strong focus on growth and transformation in a global environment
- Demonstrated expertise in regional marketing leadership for global organizations, with a proven track record of successfully launching and scaling subscription-based streaming platforms in complex markets
- Deep understanding of the EMEA market, including cultural nuances, regulatory landscapes and consumer behavior
- Experience with emerging social media trends, content consumption and digital transformation in the streaming industry
- Exceptional leadership skills with experience managing and mentoring large, diverse, and cross-functional marketing teams
- Strong financial acumen, including P&L management, budget optimization, and performance tracking
- Expert understanding of the streaming industry, including trends, competitive landscape, and evolving consumer behaviors in EMEA
- Ability to navigate and influence across complex organizational structures and geographies
- Proven experience effectively working closely with senior executives and leaders
- Exceptional communication, negotiation, and presentation skills
- Highly analytical with the ability to leverage data and insights to inform marketing strategies and measure campaign effectiveness
- Experience in both mature and high-growth organizations, particularly within the media or entertainment industry
- Exceptional communication, stakeholder management and executive presentation skills
Knowledge/Skills:
- An advanced degree in Marketing, Business Administration or a related field is highly desirable
- Experience working with emerging markets or leading strategies across a diverse portfolio of countries
- Fluency in multiple languages commonly spoken in the EMEA is a strong advantage
- Proven ability to drive transformational change in organizations of various maturity level
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.