Responsibilities
The Fashion team manages businesses within the Fashion category. The team is responsible for identifying, acquiring and growing emerging merchants as well as creating long-term strategies to develop existing businesses on TikTok Shop. This role is based in our Munich office.
Responsibilities include:
Map the Fashion category and subcategories landscape, and define priority on which segment to be developed in collaboration with partners
Define a go-to market strategy for the Fashion category and build clear roadmap to manage long-tail partners
Plan, execute and maintain category performance
Partners acquisition and onboarding: identify potential partners, build onboarding solutions (including business model suggestions, creator affiliation, partners education) and set up their mid and long term account plan and help them grow their business sustainably on the platform
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Work cross functionally with internal teams and external service vendors to help partners with content on platform
Own internal projects to contribute to the Fashion ecosystem as a whole (including campaigns, product launches, B2B marketing)
Come up with initiatives to continuously improve competitiveness advantage
Qualifications
Minimum Qualifications:
Strong network of Germany Fashion partners and strong knowledge of the Germany Fashion industry landscape, consumer demands, digital evolution and mobile transformation.
Strong interpersonal skills, excellent communication and negotiation skills, logical thinking, and analytical skills
Customer service orientation and experience working in a client-facing capacity.
Strong sense of social content (livestream and short-video is a preference)
Fluent in English and German to ease communication with German stakeholders
Preferred Qualifications:
Eager to win, growth driven, business mindset, result driven
Collaborative and open to changes and challenges and learn
A fast learner with a good sense of judgment and original thinking
Ability to thrive in ambiguity and adapt to change quickly .