At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

About The Team
The vision of the Global Business Marketing Team is to create a global brand that amplifies our mission and establishes TikTok as a unique and critical investment for the industry we serve. Fostering best in class creative work on our platform, inspiring the industry through storytelling and showcasing our unique business brand at scale is the core focus of our collective team. Our purpose is to inspire, educate and unlock the possibilities on TikTok for the marketing community and businesses of all sizes.

TikTok's Global Brand Studio produces business entertainment that promotes TikTok-first thinking, servicing global business marketing teams and regional business marketing teams through a scalable approach. The studio is comprised of world-class production experts, designers, copywriters, and events professionals dedicated to showing our agency partners and clients how best to show up on TikTok. We have a passion for, and deep knowledge of TikTok as a platform, and are full of ideas that will help propel the platform into the future.

The Global Brand Studio Creative Video Producer role will produce content from concept to execution across social, digital, events, email marketing, and partner marketing, including: sizzle videos, videos featuring clients/brands/marketers/creators/thought leaders/internal TikTok'ers, ad product launch videos, conceptual videos, TikTok vertical videos, creator led videos, animated videos, gifs, podcasts, webinars, and event programming and activation videos.

The ideal candidate possesses a blend of creativity, technical production skills, and expertise in both storytelling and the TikTok platform. This role requires someone who not only understands TikTok's unique style but also has the ability to create content that is reflective of the platform and resonates with a B2B audience.

The creative producer should be immersed in the world and culture of TikTok and have a pulse on what's trending, what's being discussed, what cultural moments are unfolding and be able to translate that into authentic, relevant, impactful, and on-brand business content campaigns.

This position reports to the Global Brand Studio Director of Video Production.

Responsibilities
- Produce compelling and impactful video content for various outputs (social, digital, events, email marketing, and partner marketing) from concept to delivery, incorporating TikTok's style, tone, and vibe
- Develop and craft video ideas and narratives that level up our B2B marketing content beyond the traditional ways
- Create content reflective of the platform that shows brands and clients how to create with a TikTok-first approach versus simply telling them how
- Prioritize creative storytelling, culture, and joy within B2B content
- Pitch concepts, direct talent on set (industry leaders, brands, clients, marketers, creators), curate and direct voiceover talent, curate music tracks, provide creative direction during pre-production and post production for live action and animated videos
- Self-shoot vertical TikTok style videos and other engaging content as needed using phones, wireless lav microphones, handheld gimbal, and possibly a simple lighting setup. Professional camera skills and editing ability a plus.
- Collaborate with cross-functional teams to ensure stakeholder and business goals are being met while producing punchy, on-brand, memorable, quality content
- Project management of video projects from concept to execution, keeping all parties up to date and making sure timelines and budgets stay on track
- Manage relationships and work closely with internal creative teams (design, copy, creative development, events), cross functional clients, and external production partners and agencies to execute deliverables
- Keep a finger on the pulse of trends and production styles both on the platform and across the industry as a whole, as well as creators we can collaborate with

Qualifications

Minimum Qualifciations
- Minimum 5 years of experience in video production from concept to execution, with the ability to think with a creator mentality, incorporating TikTok styles, social first ideas, and creative production styles into B2B content
- Experience concepting fresh content that retains viewers' attention through storytelling techniques, unique production styles, and interactive elements that encourage participation and drive impact
- Skilled in educating a business audience on ad products and features in a clear and engaging way
- Experience self-shooting 9:16 vertical-first content using a phone, wireless lav microphones, handheld gimbal, and simple yet effective lighting
- Expertise in framing, composition, and camera angles that work best for vertical content
- Strong organizational and project management skills to manage multiple tasks and projects simultaneously in a fast-paced environment with tight timelimes
- Excellent communication and interpersonal skills and experience working collaboratively with cross functional teams
- Strong problem solving ability when facing pivots, challenges, and multiple layers of approvals

Preferred Qualifications
- Knowledge of the platform with the ability to analyze and interpret emerging patterns, current trends, cultural moments, social conversations, popular sounds, and production styles and integrate them into campaigns that resonate with our audiences
- Familiarity with TikTok and CapCut creative templates, features, effects etc., proficiency with video editing tools such as Adobe Premiere, TikTok, and CapCut is a strong plus
- Familiarity with AI tools that can help scale videos across different regions and markets

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2 .

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $106000 - $180000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.