Work Schedule
Standard (Mon-Fri)

Environmental Conditions
Office

Job Description

Responsibilities:

• Based on the characteristics of customers in different vertical segments, formulate long-term strategies, short-term tactics, and specific implementation plans for digital marketing by combining internal and external resources;
• Coordinate internal product resources, cross-team channel resources, and third-party media resources to implement specific plans targeting customer needs, and continuously optimize implementation methods to increase lead generation opportunities;
• Collaborate with global teams to acquire high-quality customer engagement resources and conduct targeted promotions through localized production.
• Continuously improve customers' digital experience through data analysis, tool development, content creation, and other methods, improving brand awareness and dedication to convert business opportunities;
• Promote the use of AI tools through global collaboration, empowering product, marketing, and sales teams to improve work efficiency.

• BS/MS degree in marketing or a related field
• At least 5 years of working experience in marketing, digital marketing, or a medical device industry background (social agency background preferred)
• Knowledge in social media is an advantage
• Excellent oral and written communication skills in both English and Chinese (Mandarin)
• Good project management, analytical, and problem-solving skills
• Good interpersonal skills and ability to quickly establish credibility with sales and product teams
• Proficient and confident in presenting with internal colleagues