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Digital Marketing Manager

AT Thermo Fisher Scientific
Thermo Fisher Scientific

Digital Marketing Manager

Shanghai, China

Work Schedule
Standard (Mon-Fri)

Environmental Conditions
Office

Job Description

Position responsibilities

  • Create strategies for digital marketing in different customer segments based on their characteristics. Develop short-term tactics and implementation plans using internal and external resources.
  • Work with internal product, cross-team channel, and third-party media resources to implement plans that address customer needs, continuously improving methods to generate more leads.
  • Collaborate with global teams to acquire high-quality customer engagement resources and conduct targeted promotions through localized production.
  • Continuously improve customers' digital experience through data analysis, tool development, content creation, and other methods, improving brand awareness and dedication to convert business opportunities;
  • Promote the use of AI tools through global cooperation, empowering product, marketing, and sales teams to improve work efficiency.

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Job qualifications

  • BS/MS degree in marketing or a related field
  • At least 3-4 years working experience in marketing, digital marketing, medical device industry background or social agency background will be preferred
  • Knowledge in social media is an advantage
  • Excellent oral and written communication skills in both English and Chinese (Mandarin)
  • Good project management, analytical and problem-solving skills
  • Excellent interpersonal skills and a great teammate, able to quickly build trust and rapport with sales and product teams.
  • Proficient and confident in communicating with internal colleagues

Client-provided location(s): Shanghai, China
Job ID: ThermoFisher-R-01288901
Employment Type: Full Time

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • HSA
    • HSA With Employer Contribution
    • Mental Health Benefits
    • Fitness Subsidies
  • Parental Benefits

    • Adoption Leave
    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
    • Remote Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • On-Site Cafeteria
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Volunteer Time Off
  • Financial and Retirement

    • 401(K) With Company Matching
    • Stock Purchase Program
    • Financial Counseling
    • Performance Bonus
  • Professional Development

    • Tuition Reimbursement
    • Access to Online Courses
    • Internship Program
    • Mentor Program
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program