Regional Marketing Specialist

As a Marketing Specialist working for Taylor Morrison, you will work as part of the marketing team in the coordination and execution of assigned marketing activities in an efficient and effective manner by providing analytical, organizational and coordination support - ensuring all deliverables are created on time and accurately according to the brand standards.

We trust that as a Marketing Specialist you will: (responsibilities)

• Monitor, track and maintain marketing request email inbox, fulfilling requests and orders via divisional process. Communicating clearly with requestors and manage deadlines from inception through the completion.
• Assist with project management playing a key role in the execution of our marketing programs, website, and online strategies.
• Work with the Creative Studio in the request of and creation of any marketing collateral/materials and ensure proper disclaimers and licensing information and complies with brand standards. Maintain and organize all collateral including floor plans, sales materials and creative samples.
• Responsible for maintenance of monthly, quarterly and annual calendars for division and community marketing programs ensuring all are created, approved and deployed as scheduled.
• Maintain divisional and community websites, including all content updates, the development of new community sites, posting of interactive floor plans, interactive site maps, photography, videos, links, etc.
• Support suite of digital home shopping tools including interactive site maps, home reservation system, self-guided tours and interactive sales office displays.
• Review and coordinate monthly website audits.
• Responsible for ordering, coordinating, and installation of community and model signage.
• Draft, edit and proof compelling and effective copy.
• Maintain and organize project files, spreadsheets and other project resources as required. Responsible for maintaining various departmental reports to track success of programs.
• Coordinate the setup of new sales offices, the interactive sales office displays and model home experience items.
• Assist with the production, planning and staffing of special projects and events, Grand Openings, etc. as assigned.
• Schedule, gather, organize and maintain visual assets (model and community photography, virtual tours, floor plan and community videos, etc.).
• Assist in managing the advertising budget and following divisional process for coding and tracking invoices relating to marketing plan execution.
• Collaborate with architecture team to manage floor plan collateral process.
• Assist with all tasks as assigned to provide support to implement all marketing programs.
• You are willing to perform other duties as assigned.

• Organizational Skills
• Critical Thinking & Problem Solving
• Detail Oriented
• Passionate, Persistent, Sense of Urgency
• Strong work ethic, initiative and be highly motivated
• Able to plan and prioritize while focusing on detail orientation and effective time management
• Applies creative problem-solving to address business needs and issues
• Able to work with team members across multiple departments
• Demonstrates the ability to be self-sufficient, dependable, and eager to learn with a professional, supportive attitude

• Bachelor's degree in Marketing, Communications, or other related field
• 3+ years of marketing experience, real estate experience a plus
• You are proficient in all Microsoft Office Applications as well as have savvy computer skills
• You are a strong in communication skills both oral and written and use appropriate grammar, organize ideas clearly, and articulate ideas concisely
• You are detail oriented: organized, efficient and manages details from a variety of different sources
• You can effectively manage projects with the ability to prioritize, define timelines and achieve goals within specific time constraints
• You are collaborative and work with and across multiple departments to achieve results
• You maintain a professional attitude and act as a team player

• Report to assigned office and adhere to schedule
• Ability to access, input, and retrieve information from a computer and/or electronic device
• Ability to have face to face conversations with customers, co-workers and higher-level manager
• Ability to sit or stand for long periods of time and move around work environment as needed
• Ability to operate a motor vehicle if applicable
• Comply with company policies and procedure

• Must be able to able to remain in a stationary position up to 50% of the time
• The ability to frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds