Assistant Brand Manager - Canadian Club

What makes this a great opportunity?

The Assistant Brand Manager will support the team in the development and execution of brand strategies and marketing initiatives. This role is critical in driving brand awareness and market share, contributing to the overall success of our brands.

We are looking for people who bring something unique to Suntory Global Spirits - themselves. We value differences, and we appreciate what each of us can contribute. We inspire each other, and challenge ourselves to innovate, improve, advance new ideas and try new things. We create endless opportunities to Unleash Your Spirit every day in a culture that is charged, creative, challenging and fun.

Role Responsibilities

• Lead developing and implementing brand strategies, ensuring alignment with overall business objectives.
• Support the planning, execution, and analysis of marketing campaigns, collaborating with cross-functional teams.
• Conduct market research to identify trends, analyze competitor activities, and gather insights to inform brand strategies.
• Lead managing social media presence, creating engaging content, and monitoring brand mentions ensuring brand consistency.
• Lead the Australian website, updates, and CRM activity with Global team.
• Analyze marketing data and campaign performance to identify areas for improvement and measure the effectiveness of marketing efforts.
• Manage relationships with external agencies and vendors.
• Assist in managing the brand budget and tracking expenses.
• Prepare reports and presentations for stakeholders on brand performance and marketing activities. Support the execution of the local growth strategy, identifying market opportunities and key drivers (where to play, how to win) and align directly with Value Creation Strategy/regional strategy.
• Participate in the NPD process - support the brand team with POS, product and other logistics for brand programs as required.

• 2-3 years previous in consumer marketing experience
• Business or marketing degree qualified
• Liquor industry experience is valued but not essential
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and familiarity with marketing software tools
• Digital Marketing