JOB SCOPE
The Vice President of News Sales will be responsible for developing and implementing Spectrum Reach's News sales strategies to drive revenue inclusive of strategic planning, tactics, management of news team and collaboration with cross functional teams. This role also serves as key point of contact and liaison to Spectrum Networks and the resident "news expert" providing expertise and knowledge about the industry, and SR portfolio of offerings to support news revenue growth. This individual will collaborate with News and Sales Leadership on monthly, quarterly and annual sales budgets, goals and targets in the News category. This person will also support Local and National Sales efforts, lead sales meetings and collaborate on the strategy, planning and execution of training of all tools and product offerings.
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DUTIES AND RESPONSBILITIES
- In partnership with Spectrum Networks and Sales Management, develops News sales strategies and objectives to increase share of ad spending in the market, and growing the News category.
- Oversee the regional News leads and partner with Field Sales Leadership to ensure that the sales organization is utilizing the entire suite of News opportunities.
- Collaborate with Reach teams to identify current & future News market conditions as predictors of performance and activity needs.
- Provide accurate forecasting and category revenue reporting monthly to key stakeholders.
- Collaborate with strategy and activation team to development and partner on launch strategy of additional products and partnerships.
- In partnership with Marketing, identify opportunities to increase market engagement and grow share.
- Support all expansion efforts and identify maximum opportunity.
- Provide insight and support of all News training efforts.
- Take the lead in the organization of Spectrum Reach's participation in News industry events and conferences.
- Lead Spectrum Reach's company-wide News committees.
- Streamline processes and ensure we are working across teams as the business evolves to have news incorporated into all new product offerings
REQUIRED JOB QUALIFICATIONS
- 15+ years in related News media management and/or News advertising sales experience, with a proven successful track record
- 10+ years of Sales leadership experience
- Managed geographically distributed sales organization with a track record of success
- Deep knowledge of Advanced Advertising (Digital, Programmatic, Addressable, etc.)
- Proven ability to work cross functionally and establish and maintain internal relationships, both within Spectrum Reach and across Charter
- Demonstrated sales planning and sales training ability to effectively develop and implement sales strategies and objectives and to motivate and enhance effective sales techniques of sales personnel
- A strong track record of developing and leading high performing teams that consistently meet and exceed their short and long term goals and objectives
- Strong written and verbal communication skills
- Advanced degree, such as a MBA, or equivalent combination of education and/or work experience
XAS107 2025-46530 2025
Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
The base pay for this position generally is between $190,100.00 and $260,000.00. The actual compensation offered will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. We comply with local wage minimums and also, certain positions are eligible for additional forms of other incentive-based compensation such as bonuses.
In addition, this position has a commission earnings target starting at $88,757.
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