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Digital Business Development Manager

AT Sonepar USA Inc
Sonepar USA Inc

Digital Business Development Manager

Prairieville, LA

There's a Place for You at Crawford Electric Supply.

A career at Crawford Electric Supply is more than a job. You're investing in a brighter, more sustainable future together and joining a team that makes a real difference for our customers. Crawford Electric Supply offers electrical products and services to contractors. If it helps bring electricity to an office, home, factory or other building - you can find it here. We operate throughout the southeast region of the United States, and are part of the Sonepar group, the world's #1 electrical distributor with over 45,000 associates around the globe.

Being "Powered by Difference" means we respect and value diverse perspectives. Crawford Electric Supply we offer a supportive culture and great benefits, and as part of the larger Sonepar group, we can offer exciting opportunities to grow your career.

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It's time to energize your future! Don't miss out on this electrifying opportunity - apply today! Stay connected with us - follow our journey, job openings, and latest news on LinkedIn and Facebook.

Digital Business Development Manager

Location: Baton Rouge, LA

Job type: Full time

What You'll Do

The role of the Digital Business Development Manager is to manage and grow digital sales and adoption, as well as support and build partnership with Crawford Sales teams. The position will include specific goals and expectations. This is a high-visibility position with phenomenal growth opportunities. Digital Platform training will be provided, but the chosen candidate must possess a tremendous amount of high energy, creativity and leadership instincts. Experience in eCommerce or working with an ERP is a plus.

  • Directly responsible for meeting specific yearly eCommerce sales goals
  • Strategic thinker who can plan for and drive sales and adoption across all customer-facing digital channels
  • Develop internal and external training programs to enrich our associates' and customers' knowledge and understanding of our digital platform, tools, and value-add services
  • Work closely with outside, inside and counter sales teams to identify customer needs and provide digital solutions to meet those needs
  • Work closely with purchasing, credit, and project management teams to identify SOP enhancements and provide solutions to improve operations
  • Identify target customer opportunities by using internal analytics suite
  • Visit customers to demonstrate, implement, and/or troubleshoot digital capabilities
  • Assist in driving incremental sales via digital platforms by working with the marketing team on demand-generation campaigns
  • Build, analyze and distribute monthly digital sales and usage reports highlighting branch and region performance, recent wins, and opportunities
  • Create and present high-level presentations to be given to executive team, branch management, sales teams, strategic vendor partners, and customers
  • Work cross collaboratively with Crawford's regional Digital Business Development Managers to share best practices to drive increased knowledge and usage of the company's ecommerce tools
  • Attend Sonepar USA Digital meetings as needed

What You Bring

  • Bachelor's Degree preferred
  • Electrical Distribution Industry a plus
  • 3-5 years in eCommerce, digital business, digital marketing, or marketing technology
  • Sales experience strongly preferred

Additional Requirements

  • Ability to travel 60% of the time, sometimes overnight

Learn More About Us

Get to know us on YouTube, LinkedIn, Facebook and Instagram and learn how we're "Powering Progress for Future Generations."

Learn more about Crawford: https://www.crawfordelectricsupply.com/about

Crawford is part of the Sonepar family of brands: https://www.soneparusa.com/us-en/about-us

Note: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed. Crawford is an equal opportunity employer

Crawford is a subsidiary of Sonepar USA.

What We Offer You

We offer great family-friendly benefits to full-time associates:

  • Healthcare plans
  • Dental & vision
  • Paid time off (no waiting period to utilize)
  • Volunteer time off
  • Paid parental leave
  • 401(k) retirement savings with company match
  • Professional and personal development programs


  • Opportunity to become a shareholder
  • Employer-paid short- and long-term disability
  • Employer-paid life insurance for spouse and dependents
  • Robust wellness program
  • Gym reimbursement
  • Employee Assistance Program (EAP)

We're proud to be a military-friendly company, and our many employee resource groups (ERGs) help you make connections and feel supported.

Ready to join the fun? Apply today and become part of the Crawford Crew - where we work hard, laugh often, and always have a spark to share!

Equal Employment Opportunity Statement
Sonepar is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

Sonepar and our family of brands are committed to the full inclusion of all qualified individuals. In keeping with our commitment, we will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please call 843-745-2420 or email recruiting@sonepar-us.com.

EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.

Pay Transparency Non-Discrimination Provision
Sonepar follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here

Client-provided location(s): Geismar, LA 70734, USA
Job ID: Sonepar_USA-1145349501
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Adoption Assistance Program
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
  • Financial and Retirement

    • 401(K) With Company Matching
  • Professional Development

    • Leadership Training Program
    • Tuition Reimbursement
    • Access to Online Courses