Main Responsibilities :
- Master Offer Knowledge and Offer Environment
- Strong offer knowledge and sharp understanding of value propositions for market segments
- Deep understanding of the key market segments, trends, competitive offer landscape
- Understand and share Offer strategy with Business and Execute Marketing Plan
- Develop and execute product positioning strategy at market segment level, based on Schneider electric's product strengths and competition's portfolio strength
- Arrive at focused plan about which markets to target and which markets NOT to target based on fact-based segment level analysis
- Implement the Marketing Mix (Product, Place, Price, Promotion) and define all necessary key action to deploy offer strategy and growth action plans
- Own pricing and profitability optimization of the offer portfolio
- Manage and develop offer portfolio, deliver new offer launches, drive market share growth
- Support the planning and execution of annual marketing & sales plan
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- Drive Offer Strategy Execution with Sales & Pre-Sales
- Ensure "qualification" of right pipeline of pursuits along with pre-sales, sales, and channels
- Proactively engage with sales teams to maximize end user saturation through application/architecture by visiting customers regularly
- Develop channel competencies and volume through smart pricing and promotions
- Engage with cross selling teams to increase market share in "sweet spots" identified in strategy
- Engage Supply Chain team to ensure inventory management and delivery schedules
- Marcom activities engagement for offer branding
- Design marketing programs to engage key stakeholders - End Users, Specifiers, Contractors, Panel Builders, Distributors and System Integrators
- Build a strong pull for offer portfolio through influencing specifiers
- Align marketing program with offer launch roadmap
- Stakeholder management
- Close collaboration with global Offer marketing team to ensure roadmap evolution
- Work with East Asia Zone for sharing market intelligence, success stories, business cases and multi-country initiatives
Qualifications
Education and experience
Strong Interpersonal & Communication Skills, high level of networking skills, Ability to excel in transversal role, Lead & Implement new initiatives, Lead to Change, be a part of cross-cultural team & we expect a high level of contribution.
- Degree in engineering
- Minimum 4 years of experience to Industrial Automation
- At least few years in hands on Variable Speed drive Low Voltage, Medium Voltage (or automation components such as push buttons, pilot lights, signaling devices and industrial relays)
- Strong understanding of market conditions and segm ents
- Experience in business/strategy planning and execution
Competencies and behaviors
- Self-driven and hungry for success
- Structured thinker with analytical mind
- Resourceful and keen learner
- Resilient
- Foster collaboration & networking
- Influence without authority
Schedule: Full-time
Req: 0093UQ