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About Salesforce
We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place.
POSITION TITLE: Summer 2025 Intern - Field Marketing Specialist / Field Events Specialist
LOCATION: Toronto, Canada
WHO WE ARE: We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data + CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good- you've come to the right place.
ROLE DESCRIPTION: We are seeking motivated and enthusiastic candidates for our current intern openings: Field Marketing Specialist and Field Events Specialist.
You will gain hands-on experience in planning and executing marketing initiatives and events. You will work closely with our experienced Field Marketing and Events teams to launch programs that drive our business pipeline through digital, webinars, email, virtual events, and always-on programs. Additionally, you will support the operational aspects of field events, ensuring smooth execution and exceptional customer experiences.
INTERNSHIP START DATES:
Group 1: May 19th-August 8th
Group 2: June 2nd-August 22nd
Group 3: June 16th-September 5th
YOUR IMPACT:
Field Marketing Specialist Responsibilities:
- Assist in the development and implementation of field marketing strategies and tactics.
- Collaborate with the marketing team to plan and execute webinars, emails, and paid digital and virtual events.
- Analyze pipeline and marketing data to identify new target audiences and areas of white space to recommend marketing initiatives to help drive targeted business pipeline.
- Support the marketing team with administrative tasks for field marketing initiatives including weekly Sales communications, third-party associations, and marketing programs in partnership with our agency partners (swag, print, design).
- Assist in tracking and analyzing the effectiveness of field marketing campaigns and report findings to the marketing team.
- Collaborate with cross-functional teams, including sales and business development, to align field marketing efforts with overall business objectives.
- Stay up-to-date with industry trends and competitive landscape to identify opportunities for innovation and differentiation.
Field Events Specialist Responsibilities:
- Collaborate with the Field Marketing Events Director to identify areas within the team that can be centralized and streamlined for improved efficiency.
- Create and manage all campaigns for field events in Canada, ensuring consistent campaign setup and streamlined reporting.
- Develop reports and dashboards for field event programs, providing real-time visibility into campaign status and performance for business partners.
- Work closely with agency partners to centralize and streamline creative projects.
MINIMUM REQUIREMENTS:
- Rising Senior currently pursuing a Bachelor's degree in marketing, business administration, communications, or a related field.
- Strong passion for marketing and event management with a desire to gain practical experience in a fast-paced environment.
- Excellent verbal and written communication skills.
- Proactive and self-motivated with the ability to work independently and as part of a team.
- Strong organizational and time management skills, with the ability to prioritize tasks effectively.
- Detail-oriented with a keen eye for accuracy.
- Proficient in Google Suite (Docs, Sheets, Slides).
- Knowledge of marketing principles and concepts.
- Ability to adapt to changing priorities and handle multiple projects simultaneously.
- Familiarity with CRM or other enterprise software tools.
PREFERRED REQUIREMENTS:
- Prior experience in marketing or event management is a plus.
- Experience with Splash is a bonus.
- Previous experience working with or managing external vendors.
- Ability to thrive in a fast-paced, solutions-oriented environment.
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