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Program Manager and Analyst, Industry Marketing

AT Meta
Meta

Program Manager and Analyst, Industry Marketing

New York, NY

Meta is looking for a program manager/analyst to work on our Global Industry Intelligence program within the Global Industry Marketing team. This person will play a critical role in identifying, interpreting, and reporting on the most important trends at the intersection of technology, advertising, business, policy, and politics. They will partner with the rest of the Industry Intelligence team to produce prescient and competitive analysis that allows Meta's leadership to act early on emerging opportunities and risks. This role will require to work seamlessly with cross-functional teams; brief executives; develop a robust approach to project management, content, and work with internal stakeholders. The analyst will also be responsible for maintaining industry and internal cross-functional relationships, as well as traveling to global industry events for field reporting and intelligence gathering.

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Program Manager and Analyst, Industry Marketing Responsibilities:
  • Analyze competitor activity/strategy, as well as relevant developments in the advertising industry, the tech industry, and global politics, by attending global industry events, interacting with industry leaders, staying on top of industry news, interviewing experts, etc.
  • Lead production on industry insight reports covering a wide range of issues like GenAI, privacy, brand safety, open-source AI development, business impact of geopolitical developments, the creator economy, etc
  • Advise and deliver briefings to executives, identifying business and policy risks, informing company-wide business planning
  • Create insights foundation for Meta's industry engagement and marketing strategies, contribute to events programming and thought leadership
  • Identify ways to more effectively deliver insights to leadership and guide product roadmaps
  • Develop strategic and project management plans to grow and scale the industry intelligence program
  • Manage agency scope to deliver and maintain the industry intelligence program
  • Support the wider Industry Marketing team on thought leadership and partnership programs, where needed
  • Strategic thinking skills to operationalize and grow the industry intelligence program
  • Creative thinker familiar with critical perspectives on tech and marketing industries
Minimum Qualifications:
  • 8+ years experience in politics, journalism, business, technology or advertising industry
  • Knowledge in at least one of the following ares-the advertising industry, AI and the developer community, or tech policy-and willingness to learn the other two
  • Analytical skills think critically and structurally
  • Effective communication skills
  • Research experience in collecting, organizing, analyzing, and interpreting information
  • Avid news reader with a proven interest in business, technology, marketing, and/or policy trends
  • BA degree in International Relations, Communications, Marketing, Business, Political Science, Journalism, Computer Science, or a related field
  • The ideal candidate should be naturally curious, a quick learner, and a critical, cross-disciplinary thinker, with experience of at least one of the following: the advertising industry, AI and the developer community, or tech policy
Preferred Qualifications:
  • Experience in marketing industry and/or tech industry
  • Experience working with and briefing executives
  • Experience leading content development for executive narratives and events
  • Prior program management experience
  • Prior strong editorial experience
About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.

$122,000/year to $176,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

Client-provided location(s): New York, NY, USA
Job ID: a1KDp00000E2M1rMAF_1002
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • Mental Health Benefits
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Unlimited Paid Time Off
    • Paid Holidays
    • Personal/Sick Days
    • Sabbatical
    • Leave of Absence
  • Financial and Retirement

    • 401(K)
    • 401(K) With Company Matching
    • Pension
    • Company Equity
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
  • Professional Development

    • Learning and Development Stipend
    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Founder led

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