To fulfill this mission, the Marketing Science team at Meta is actively seeking a full-time, experienced Marketing Science Partner.A Marketing Science Partner at Meta works with internal and external clients across all industry verticals such as E-commerce, App tech, Travel, Gaming, Entertainment etc. on an ongoing basis to adopt better measurement as a way to improve business outcomes. To accomplish this, the person in this role will work both reactively and proactively with clients, using Meta's industry leading data science tools and data sets.Driving good measurement with advertisers will require designing tests (conversion lift, brand lift, attribution, advanced analytics etc.) and doing research to help clients understand and improve the effectiveness of their advertising across digital platforms and across media. This work will require direct engagement with clients as well as using out third party scaling solutions to help with the set up and running of studies. Conclusions from this work will showcase what good measurement is and how clients can act upon it to drive business impact. The Marketing Science Partner will also focus on customizing existing capabilities or in some cases piloting new, scalable capabilities in partnership with Product, R&D, and Partnerships.Meta is seeking exceptional candidates to join the Marketing Science team with proven analytical and critical thinking skills as well as familiarity with large data sets, Marketing research and tools for data analysis. To successfully influence how advertisers conduct and use measurement, the candidate should be able to work cross-functionally with teams such as Creative Shop, Ads Research, Product Marketing and partner closely with the Sales team.

• Drive client, vertical, and industry adoption of preferred measurement methodologies, best practices, products, and approaches
• Design tests to showcase the power of good measurement using client data and Meta or third-party technology tools
• Partner closely with sales to manage a scaled set of accounts and prioritize which clients will get servicing from the team
• Support client engagement with third party vendors responsible for setting up and conducting measurement studies
• Conduct in-depth standard and custom ad effectiveness studies for Meta advertisers to understand the relative impact of different marketing strategies across digital platforms and across media
• Communicate complex research results to a general audience
• Offer selective consultation with clients & agencies on business hypothesis to test, measurement design & feasibility or insights interpretation
• Operate internal & external education & training workshops to raise awareness & advocacy of measurement solutions & analytical best practices such as auction and use of lift tools
• Convey client priorities and requirements to continuously improve product

• Bachelor's degree in Business, Statistics, Biostatistics, Data Science, Economics, Mathematics, Computer Science, Engineering, Sociology or similar
• Direct experience independently scoping and executing research projects with clients and or cross-functional stakeholders
• Experience analyzing and manipulating data sets to understand patterns and provide insights
• Experience leading at an industry level and with senior clients
• Ability to communicate technical content to general audience.
• Client-facing experience (internal or external), including ability to drive meetings or change through adoption of new products or research methods.
• Experience with digital advertising measurement methods and technologies
• Experience working with structured and unstructured data-sets, statistical software such as R, SPSS, SAS as well as data extraction tools such as Hive and/or SQL
• Experience with field experiments, experimental design, survey sampling, and/or panel data