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Director, U.S. Consumer Acquisition and Engagement (CAE), Program Management

AT Mastercard
Mastercard

Director, U.S. Consumer Acquisition and Engagement (CAE), Program Management

Scarsdale, NY

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Director, U.S. Consumer Acquisition and Engagement (CAE), Program Management

Director, U.S. Consumer Acquisition and Engagement (CAE), Program Management

Overview
MasterCard CAE provides a wide range of loyalty, personalization and marketing services assets including the design, implementation and operations of cardholder loyalty programs as well as cardholder promotions, benefits and insurance services. These solutions enable issuers to reward, protect and assist cardholders driving overall card usage, retention and brand preference.

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The U.S. CAE team is a highly collaborative organization, and this role will interface with various roles and disciplines within North American and global teams to serve our clients.
The core objectives of the role are:
• Develops and leads client loyalty programs which includes: program management, strategic planning, campaign & marketing plans, P&L forecasting and client relationship building
• Strategically grows client business through identifying pain points and providing additional loyalty solutions
• Represent Mastercard as the "One Voice" (primary contact). Lead resource at Mastercard to manage and oversee the cardlinked program. Primary relationship owner and contact for specific cardlinked program partner
• Oversight on the operations including cross-functional team members and vendors (including Brandmovers)
• Primary contact and point of escalation for any issues
• Provides thought leadership and strategic direction for partner
• Manages and prioritizes product backlog in partnership with partner
• Monitors, manages and reports on program KPIs
• Conducts QBRs with partner

Do you have a passion for loyalty, rewards, personalization, innovation or payments? Do you love interacting with customers and providing consultative recommendations on ways to improve their products and strategies in a constantly changing environment? Are you motivated to be a part of innovative, creative and results driven organization? Do you thrive in an ever changing and fast paced environment?

Role

• Build and maintain strong, long-lasting customer relationship developing a trusted advisor relationship with US Cardlinked Program Partner and Mastercard stakeholders such as customer account managers (USMD), Data & Services, customer delivery, implementation and operations teams
• Supports all aspects of clients rewards program which includes program & solution design, solution assessment, business rules, program revenue, campaign design and management, cardholder user experience, customer service management, reward and logistics oversight, reporting and analytics
• Ensures the timely and successful delivery of our solutions according to customer needs and objectives
• Supports and develops business reviews - regular client meetings to ensure consistent quality delivery of program performance and identifies new opportunities to drive retention and increase account revenue
• Supports internal financial planning and budgeting for a portfolio of accounts, measure and manage account performance against KPIs
• Provides project oversight, management and coordination with cross-functional teams
• Participates in internal account planning with US Merchant Development (USMD), Data & Services and Customer Account Managers (CAMs) contributing to product planning sessions to build awareness and knowledge and identify opportunities for growth
• Support solution development efforts that best address customer needs, while coordinating the involvement of all necessary cross functional teams
• Provides customer feedback that will drive new product development and enhancements to meet client needs in the U.S. market and works with Product and Platform teams
• Maintains account budgets and forecasts and is responsible for establishing and monitoring revenue projection goals
• Drives and maintains high customer satisfaction ratings that meet company standards

All About You

• The ideal candidate will have 10+ years of experience working with or managing merchant and consumer loyalty programs
• Account management experience working with various levels - internal and external
• Previous card linked offering marketing or related digital marketing experience preferred
• Understanding of sales strategy development and sales pipeline management
• Demonstrated ability to act with a persistent and relentless sense of urgency
• Ability to explain complex technical solutions in a clear and concise manner
• Proven ability to manage multiple projects at a time while paying strict attention to detail
• Excellent verbal, presentation, and written communication skills with ability to effectively communicate to many audiences, from technical resources to client marketing leads
• Excellent listening and presentation skills
• Analytical Thinking/Problem Solving
• Bachelor's degree required, advanced degree preferred
• Competency with Microsoft Office including Word, Excel, and PPT
• Location - Purchase, NY or Remote
• Travel Required - 25%

Mastercard is an inclusive equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach, and
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary based on location, experience and other qualifications for the role and may be eligible for an annual bonus or commissions depending on the role. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance), flexible spending account and health savings account, paid leaves (including 16 weeks new parent leave, up to 20 paid days bereavement leave), 10 annual paid sick days, 10 or more annual paid vacation days based on level, 5 personal days, 10 annual paid U.S. observed holidays, 401k with a best-in-class company match, deferred compensation for eligible roles, fitness reimbursement or on-site fitness facilities, eligibility for tuition reimbursement, gender-inclusive benefits and many more.

Client-provided location(s): Harrison, NY, USA
Job ID: Mastercard-22331_R-235973-dc11eb06d3188f41a7b12b9fe01f2132
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • Pet Insurance
    • Mental Health Benefits
    • Virtual Fitness Classes
    • Health Reimbursement Account
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • On-site/Nearby Childcare
    • Adoption Leave
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
    • Some Meals Provided
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Volunteer Time Off
  • Financial and Retirement

    • 401(K) With Company Matching
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
    • Stock Purchase Program
    • 401(K)
  • Professional Development

    • Tuition Reimbursement
    • Promote From Within
    • Mentor Program
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
    • Work Visa Sponsorship
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Shadowing Opportunities
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program