About us
Mark Anthony Brands International (MABIUC) is a leading multinational alcohol beverage business, known for successful brands such as White Claw, Glendalough Whiskey & Gin, Bearface, Mike's Hard Lemonade, and many more!
We develop and market a wide variety of alcohol brands ranging from premium spirits to Ready to Drink (RTDs) beverages. Sales of our U.S. focused brands total more than 85m cases per annum through our US affiliate Mark Anthony Brands Inc., the fastest growing major beer co. in the United States. Our Canadian affiliate Mark Anthony Wines & Spirits, Canada's largest premium wine, beer and spirit distributor, offers a combination of our proprietary brands, as well as some of the leading international wine, spirit and beer brands. MABIUC is also in the process of developing new markets for our fast-growing brand portfolio, through a direct distribution model as well as indirectly through some of the world's leading beverage marketing and distribution companies.
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At MABIUC we hire passionate people because nothing great is done without passion. We trust those closest to the work to do what's right, to act like an owner.
We are growing a lasting legacy, where people come first.
Location
This role is based out of our Dublin Office. We love our office and the setting it provides for celebration and collaboration. But we also appreciate the opportunity to work remotely can energize you too, so we do offer flexible arrangements within Ireland!
What you'll do
As our new Global Marketing Operations Manager you will be responsible for supporting the Head of Strategy & Planning with the implementation of the Global Brand Planning process for the Global Ready-To-Drink (RTD) Brands. You will spearhead critical portfolio functions including advertising & promotion (A&P) management, growth planning, and companywide marketing communication, driving efficiency and ensuring marketing activities align with business goals.
Additional key responsibilities include:
- Manage integrated brand planning, collaborate with cross-functional teams to ensure the timely delivery of marketing campaigns, product launches, and annual activity plans, driving the rigor of bringing plans to life through strong project and stakeholder management.
- Support the growth planning process for Global RTD brands, ensuring plans align with our company strategic objectives and long-term vision
- Implement the marketing conference capability agenda, including coordination & preparation of presentations, and leading the presentation for stakeholders, with the goal of building the future of marketing at Mark Anthony brands.
- Foster a culture of executional excellence by ensuring buy-in and commitment from all stakeholders.
- Own integrated business & brand planning timelines.
- Work cross-functionally and support our global teams, including Global White Claw, US Emerging Brands, Shopper Marketing, Consumer Insights, Innovation, and more.
What you'll bring
- Bachelor's Degree in Business, Marketing, Commerce or related field.
- 5+ years experience driving marketing capability & brand planning for well-known consumer brands, preferably in Alc Bev, FMCG, or CPG categories.
- Extensive organization, communication, and calendar management.
- Excellent project management skills, with the ability to manage multiple projects simultaneously.
Who you are
- Strong collaboration, teamwork, and relationship building skills across multiple levels and functions in an organization.
- Sophisticated organization skills including the ability to prioritize and manage multiple projects.
- Have a positive, proactive 'can do' action-oriented attitude, with an ambitiously curious mindset to be best in your craft.
- Self-motivated with a sound sense of ownership and accountability.
- Ability to effectively organize, analyze & present data with solutions
- Excellent problem-solving and project management skills.
- Results-driven and can handle ambiguity.
We thank all candidates for their curiosity about MABIUC and we will get in touch with those candidates that are under consideration. If you are contacted for an interview and require accommodation during the recruitment process, please contact your recruiter.
At MABIUC, we live by our 5 Core Values every day:
Sense of Urgency
Our business moves fast and so do we. We understand the power of now. We have relentless drive and believe if it can be done, we're the ones who will do it first.
Authenticity
We need to stay real because our brands, our stories and our culture must remain genuine to thrive. When we have the best intentions for all, we create space to be our whole selves and do great things together.
Simplicity
Our lives are complicated enough. So why use 50 words when you can use 5? We thrive in ambiguity and change, but we also know how to translate our goals into simple explanations and actions.
Humility
Egos distract us. When we're humble, we're open to listen, take feedback and change direction quickly. We're here for each other, and together we do great things.
Trust
We respect and rely on each other. Trust is the backbone of our relationships, and we work hard not to break it. This level of trust allows us to be all-in and take comfort in the support of our teams.
Mark Anthony Brands is an equal opportunity employer. We encourage applications from individuals of all backgrounds who are eligible to work in the Republic of Ireland.