Play a pivotal role in enhancing brand consideration and customer engagement through top-tier travel benefits and strategic partnerships for Chase Travel. Ideal candidates will bring a start-up mentality and thrive in a fast-paced environment, working seamlessly across business lines to create compelling travel experiences for Chase cardmembers. If you have a proven track record in program or partner marketing and a passion for travel, this is your opportunity to make a significant impact in a leading financial institution.
As a Senior Associate, Travel Partner and Program Marketing within Chase Travel you will drive brand consideration and intent through the development and execution of top-tier travel benefits and partnership marketing. This role is integral to the Chase Travel Group within Connected Commerce and involves close collaboration with marketing and cross-functional teams to manage marketing plans supporting Chase Travel partnerships and priority benefits. You will collaborate cross-functionally with other lines of business to build robust marketing programs to grow engagement with travel benefits, create valuable travel partnerships across lodging, air, cruise, and activities and inspire Chase customers to book with Chase Travel.
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Job responsibilities
- Develop and launch high-value partnerships and benefits for Chase cardmembers, overseeing the process from vetting and contracting to messaging and communications across channels.
- Work with cross-functional teams on naming, positioning, activation, and communication strategies for new and existing partnerships and travel benefits.
- Develop and manage marketing plans for The Edit (luxury hotel program) and other travel programs, including cruise, activities, and events, to position Chase Travel as a high-value provider.
- Collaborate with the greater marketing team to build strategies for reaching cardmembers through performance and lifecycle campaigns, ensuring creative placements reflect program breadth and strategic partnerships.
- Work with product and design teams to bring programs and partnerships to life digitally, showcasing partnership benefits as proof points for Chase's unique offerings.
- Plan, coordinate, and execute marketing strategies for travel-related events, ensuring alignment with overall brand objectives and maximizing engagement with Chase cardmembers. Collaborate with internal teams and external partners to deliver seamless and impactful event experiences.
- Monitor and analyze partnership initiative performance, collaborating with the data and analytics team on key performance indicators.
Required qualifications, capabilities, and skills
- Bachelor's Degree required
- 5+ years of experience in program or partner marketing.
- Excellent organizational and project management skills, with the ability to manage complex projects and campaigns
- Proven track record of gaining alignment and building relationships quickly with a diverse group of stakeholders
- Experience working with and managing external relationships
- Direct or indirect experience in Travel
Preferred qualifications, capabilities, and skills
- Strong preference for Marketing experience to be with lifestyle consumer brands in travel, entertainment, fashion, or advertising.
- Ability to collaborate cross-functionally to develop and activate compelling partnerships that drive user intent.
- Consumer-first mindset, leveraging first- and third-party data to develop best-in-class benefits and create valuable partnerships that inspire customer engagement.
- Strategic thinker with a creative mindset for marketing key partners.
- Proficiency in managing multiple marketing plans to ensure contractual obligations are met.
- Problem-solving mindset to execute brilliantly in a fast-paced, deadline-driven environment.
- Capability to create solutions that address customer-based needs and insights.
ABOUT US
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.