Associate Director, Patient Experience (Px) Marketing, Pulmonary Hypertension - PECS - Titusville, NJ

J&J is committed to raising the bar on Patient Experience (PX), as part of the center of excellence - the Patient Engagement and Customer Solutions (PECS) organization - that continues to create more personalized, seamless and supportive experiences for patients during their treatment journey.

The Associate Director, Patient Experience (Px) Marketing, Pulmonary Hypertension will support the identification of patients by driving patient activation strategies as part of the end-to-end experience for patients with Pulmonary Arterial Hypertension (PAH). You will be a member of the Pulmonary Hypertension PX team, working closely with your peer who leads the branded activation strategy as well as with other PECS marketing partners to deliver, measure and optimize the patient journey. You will also work collaboratively with the brand marketing, communications and field teams to deliver a patient experience that addresses unmet needs for the patient and supports business strategy and objectives. This is a hybrid position in Titusville, NJ.

• Patient Activation Strategy: Identify unmet educational needs and drive strategy and initiatives to improve disease awareness and unbranded education so that patients can become their own best self-advocates. Collaborate with team partner to development branded content that educates patients to drive brand choice.
• Advocacy and Local Engagement: Collaborate with Advocacy team to be the voice of PECS in advocacy planning discussions and to compliantly implement local market engagements (sponsorships, walks, support groups) throughout the nation.
• Communications Strategy: Collaborate with Communications team to be the voice of PECS in patient communications planning discussions to ensure a consistent social presence and the development of an effective on-line social influencer and patient engagement strategy that aligns with patient activation goals and objectives.
• Program Management: Manage unbranded patient education program and patient support programs including speaker's bureau, content development, service as a field liaison where required and ensure SOP program compliance. Work to continually measure and optimize programs based on data and insights.
• Content Development: Engage patients, caregivers in co-creating and optimizing content and solutions in an omni-channel environment based on insight generation and customer marketplace knowledge.
• Culture: Lives into a culture of learning, smart risk-taking, experimentation and agile learning to drive fast optimization
• Diversity & Inclusion: Will champion and deliver culturally inclusive enhancements within marketing deliverables to further engender trust with our patients, their care partners.
• Leadership & Ethics: Model ethical, Credo-based leadership with deep knowledge and respect for legal and compliance requirements

• Bachelor's degree BA/BS required, preferably in marketing.
• A minimum of 5 years+ health care or business industry experience is required.
• Consumer/patient marketing in a healthcare-related field is highly preferred.
• Digital marketing. Experience working in digital platforms is preferred.
• Project Management. Strong project management skills and ability to manage multiple vendors is required.
• Communication. Excellent oral and written communication skills and ability to influence without authority.
• Project Management:
• Relationship building. Excellent interpersonal skills with a proven track record for forging strong, positive, and productive relationships with a diverse array of customers and colleagues including field personnel.
• Collaboration. Effectively work in a team environment that will require you to coordinate activities and build partnerships across multiple internal/external organizations.
• Resourcefulness. Ability to problem solve and work in ambiguous situations.
• Accountability. Eager to set bold goals and take ownership for results.
• Flexibility. Can dynamically adjust priorities due to changing circumstances. An agile learner who is comfortable operating in complex environments.

• Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.
• Employees may be eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)).
• This position is eligible to participate in the Company's long-term incentive program.
• Employees are eligible for the following time off benefits:
  • Vacation - up to 120 hours per calendar year
  • Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington - up to 56 hours per calendar year
  • Holiday pay, including Floating Holidays - up to 13 days per calendar year of Work, Personal and Family Time - up to 40 hours per calendar year
• Additional information can be found through the link below. https://www.careers.jnj.com/employee-benefits