Introduction
Product Managers are business leaders tasked with making strategic decisions to manage and grow the business. They manage the product lifecycle from inception through growth, maturity, and end-of-life stages and define partnership and ecosystem strategies for product execution. Product Managers maximize internal and external relationships by interfacing with design, product marketing, ecosystem partners, analysts, engineering, sales, and services teams to deliver a successful product with defined routes to market.
Your Role and Responsibilities
In this role, you'll be part of a team defining how IBM will evolve its core software businesses and how it will differentiate itself in a competitive Hybrid Cloud market.
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You'll play an important role in helping define go-to-market strategy and will work across engineering, marketing, and sales teams to build compelling content to take to market.
• Building clear messaging that will fuel sales and marketing assets in support of launching an offering into the market
• Connecting with customers, prospects, and other market stakeholders to validate market requirements and that product marketing messages are compelling.
• Performing market/competitor analysis to identify and promote unique IBM competencies
• Supporting senior Product Managers in building offering packages and pricing appropriate to market conditions
• Maintaining a current understanding of industry and technology trends to ensure IBM maintains a strong vision
Required Technical and Professional Expertise
• Experience in Product Management or technical product marketing
• Experience dealing with customers, partners, and internal stakeholders to build relationships, resolve problems, and promote IBM's products and services
• Demonstrated experience presenting to customers and/or speaking at public events.
• Effective communication skills (written and verbal) and the ability to adapt communication style for a broad range of audiences
• Technical understanding of what it takes to modernize application workloads
Preferred Technical and Professional Expertise
• Technical understanding of WebSphere, MQ, Db2 and IBM Cloud services
• Experience of analyzing the financial aspects of product development and delivery