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National Manager, Revenue Growth, Acquisition, and Product Strategy, OnStar Canada

AT General Motors
General Motors

National Manager, Revenue Growth, Acquisition, and Product Strategy, OnStar Canada

Markham, Canada

Description

Hybrid: - Position does not require an employee to be on-site full-time but the general expectation is that the employee be onsite three (3) days a week to the Markham or Oshawa offices of General Motors of Canada Company.

This role at OnStar Canada leads the Revenue Growth and Product Strategy Team, ultimately owning both the business performance and the execution of product strategies to launch new, and refine existing, digital experiences for OnStar. Leading a team of six Managers who are either responsible a product strategy domain or business acquisition focus area, you will leverage your passion for customer experience combined with your business performance drive, digital product knowledge and project management acumen to deliver industry leading experiences to the Canadian market.

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You must be a proven leader who can work cross-functionally in ambiguous circumstances to drive our Canadian digital business from the product development process through into go-to-market solutions impacting Canadian market business performance. Winning means customers, dealers and internal stakeholders alike are excited by, and need to have, digital experiences from OnStar.

Key Job Elements:

  • Lead a passionate team and drive strategic plans by understanding our business performance levers to grow revenue through customer acquisition methods.
  • Launch and promote digital products across the following technology domains: Safety & Connectivity, Digital Services, Infotainment and Mobile Applications, and Commercial Solutions.
  • Develop the future vision for digital products and packaging plans connected by OnStar in the Canadian Market.
  • Review and analyze in partnership with our finance teams our business unit financials to look for ways to optimize our financial contribution to greater enterprise.
  • Leverage proven people leader skills to develop and coach direct reports to achieve goals and nurture their career development.
  • Drive KPI growth (Attach Rate, Churn, Ave Subscription Revenue, Usage, Engagement, CSAT and NPS) by creating market solutions that will excite our customers.
  • Partner with marketing and communications teams to connect the value of digital experiences to acquisition results.
  • Drive strategic solutions that best address customer needs and drive engagement taking into consideration the unique Canadian landscape including Quebec French customers' needs.
  • Work with GM Legal staff to identify and address Canadian specific legal and regulatory requirements (E.g., Terms & conditions, privacy, data sharing, consumer protection laws, etc.)
  • Manage relationships with global cross-functional teams and integrate into the Software and Services operating model to launch digital products in Canada.
  • Set up and maintain analytics and reporting tools to make data-driven recommendations and to further support digital product roadmap.
  • Evaluate, analyze, and understand the voice of the customer through a variety of data sources.
  • Own a small fleet of test vehicles used primarily for feature reviews to ensure quality and secondarily to increase familiarization with digital features (E.g., Super Cruise)

Additional Description

Preferred Qualifications

  • Bachelor's degree in business or marketing with digital tech savviness
  • 3-5 years of experience in a people leadership role working with digital products
  • A passion for great customer experiences
  • Demonstrated financial acumen.
  • Ability to travel within Canada and the U.S.

Key Competencies and Skills

  • Vision development - Translates industry trends and customer needs into organizational goals and strategic objectives.
  • Collaboration & Influence - ability to engage and inspire others through verbal and written communication to reach a common goal.
  • Strategic planning - Develop short and mid-term plans to execute objectives and deliver key priorities.
  • Results focused - Demonstrated ability to lead, drive for results, problem solve and achieve objectives working with a diverse cross functional team.
  • Resource & Workload Management - Ability to plan/determine most effective way to leverage resources to manage multiple projects in a fast-paced environment without extensive supervision.
  • Relationship Management - Ability to develop revenue producing relationships.
  • Persistence - Demonstrated resilience working in a multi-stakeholder environment, finding creative solutions to meet deliverables.
  • Customer Focus - Seeks customer feedback and trends to improve current and influence new, products and services.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.

Benefits Overview

The goal of the General Motors of Canada total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan currently includes the following benefits, in addition to many others:

  • Paid time off including vacation days, holidays, and supplemental benefits for pregnancy, parental and adoption leave;
  • Healthcare, dental, and vision benefits;
  • Life insurance plans to cover you and your family;
  • Company and matching contributions to a Defined Contribution Pension plan to help you save for retirement;
  • GM Vehicle Purchase Plan for you, your family and friends.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Total Rewards | Benefits Overview

From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

Diversity Information

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire

Equal Employment Opportunity Statement (U.S.)

General Motors is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Accommodations (U.S. and Canada)

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Client-provided location(s): Markham, ON, Canada; Oshawa, ON, Canada
Job ID: General_Motors-JR-202503086
Employment Type: Full Time

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • HSA
    • HSA With Employer Contribution
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Adoption Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Happy Hours
    • On-Site Cafeteria
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(K)
    • 401(K) With Company Matching
    • Performance Bonus
    • Relocation Assistance
    • Stock Purchase Program
  • Professional Development

    • Tuition Reimbursement
    • Learning and Development Stipend
    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Woman founded/led
    • Employee Resource Groups (ERG)

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