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Content Marketing Specialist

AT Esri
Esri

Content Marketing Specialist

Redlands, CA

Overview

At Esri, we are dedicated to helping our customers see the power of ArcGIS. We invite you to utilize your experience writing and editing content to help us communicate Esri's story across our website. You'll apply style guidelines and work in a fast-paced environment leveraging our web content management system. In this role, you will work across multiple distribution channels, focusing on web writing and editing for all Esri.com pages.

Responsibilities

  • Content Creation: Write and edit high-quality content across Esri's website. Maintain high standards for quality, clarity, brevity, accuracy, and readability of content. Make editing decisions based on Esri style and other required references. Implement SEO best practices to increase web traffic and improve search engine rankings.
  • Editorial Oversight: Work with stakeholders across the company to make high-quality and timely editing decisions based on Esri style and other required references. Maintain editorial standards and ensure content is consistent with our brand voice and style guidelines.
  • Research: Conduct thorough research to understand our products, services, and target audience, and translate that understanding into compelling content.
  • Collaboration: Work closely with cross-functional teams to develop content strategies that drive authentic, consistent and compelling messaging. Be a proactive member of the team through strong communication, driving results, and meeting deadlines.
  • Innovate and Adapt: Find smart, creative ways to apply best practices while recognizing stakeholder messaging. Strategically apply AI writing tools into workflows to optimize efficiency and improve consistency across Esri.com.

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Requirements

  • 3+ years of experience in writing and editing high-impact, thought-provoking content that engages, informs and inspires target audiences
  • Bachelor's in English, Journalism, Communications, or a related field
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail
  • Familiarity with SEO principles, AI writing tools, and content management systems
  • Must show an extremely high level of attention to detail and ability to work within complex templates and style guidelines
  • Strong interpersonal and communication skills with the ability to collaborate effectively with cross-functional teams
  • Strong ability to understand and translate complex concepts into clear, concise, compelling content
  • Ability to work in a fast-paced environment and manage multiple projects with tight deadlines and within specifications (such as word count, target audience, voice, style)
  • Visa sponsorship is not available for this posting. Applicants must be authorized to work for any employer in the U.S.

Recommended Qualifications

  • Master's in English, Journalism, Communications or related field.

#LI-KM2

#LI-Onsite

Total Rewards

Esri's competitive total rewards strategy includes industry-leading health and welfare benefits: medical, dental, vision, basic and supplemental life insurance for employees (and their families), 401(k) and profit-sharing programs, minimum accrual of 80 hours of vacation leave, twelve paid holidays throughout the calendar year, and opportunities for personal and professional growth. Base salary is one component of our total rewards strategy. Compensation decisions and the base range for this role take into account many factors including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.

A reasonable estimate of the base salary range is

$66,560 - $104,000 USD

About Esri

At Esri, diversity is more than just a word on a map. When employees of different experiences, perspectives, backgrounds, and cultures come together, we are more innovative and ultimately a better place to work. We believe in having a diverse workforce that is unified under our mission of creating positive global change. We understand that diversity, equity, and inclusion is not a destination but an ongoing process. We are committed to the continuation of learning, growing, and changing our workplace so every employee can contribute to their life's best work. Our commitment to these principles extends to the global communities we serve by creating positive change with GIS technology. For more information on Esri's Racial Equity and Social Justice initiatives, please visit our website here.

If you don't meet all of the preferred qualifications for this position, we encourage you to still apply!

Esri is an equal opportunity employer (EOE) and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need reasonable accommodation for any part of the employment process, please email askcareers@esri.com and let us know the nature of your request and your contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this e-mail address.

Esri Privacy Esri takes our responsibility to protect your privacy seriously. We are committed to respecting your privacy by providing transparency in how we acquire and use your information, giving you control of your information and preferences, and holding ourselves to the highest national and international standards, including CCPA and GDPR compliance.

Client-provided location(s): Redlands, CA, USA
Job ID: Esri-specialist
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • FSA
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Pet Insurance
    • Mental Health Benefits
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • On-Site Cafeteria
    • Holiday Events
    • Company Outings
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(K) With Company Matching
    • Relocation Assistance
    • Profit Sharing
  • Professional Development

    • Tuition Reimbursement
    • Promote From Within
    • Access to Online Courses
    • Leadership Training Program
    • Lunch and Learns
    • Internship Program
    • Work Visa Sponsorship
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Founder led

Company Videos

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