Senior Data Analyst

We are seeking an experienced Senior Data Analyst to join our progressive team.
As a Senior Data Analyst, you will lead the efforts in measuring and optimizing media performance across diverse channels, ensuring strategic alignment with business objectives. Your expertise will be crucial in developing advanced measurement frameworks and providing deep analysis on the influence of media in shaping customer journeys while upholding the highest standards of data integrity.

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Responsibilities

• Analyze media performance across advertising channels such as Search, Social, Content Syndication, and Display
• Develop advanced performance measurement frameworks that include forecast and targeting definitions
• Generate comprehensive dashboards and reports to monitor KPIs, campaign performance, and cross-channel insights
• Provide deep insights into Media-generated touchpoints, assessing their impact on conversions and customer lifetime value
• Strategize optimization and personalization tactics to improve engagement and conversions across channels
• Oversee rigorous tagging, tracking, and governance processes to guarantee data accuracy
• Keep abreast of industry trends and best practices on major platforms such as Google Ads, DV360, LinkedIn

• 5+ years of experience in a media analytics related role
• Advanced proficiency in Adobe Analytics; Google Analytics knowledge also acceptable
• Extensive experience with Excel, SQL, and Python for sophisticated data extraction, manipulation, and modeling
• Expertise in using data visualization tools like SAP Analytics Cloud, Tableau, or Power BI
• Proven ability to convey complex insights compellingly to both technical and non-technical stakeholders
• Strong leadership skills with a collaborative attitude
• Adaptability to quickly shift priorities in a dynamic business environment
• Strong verbal and written communication skills in English, at least at a B2 level

• Learning Culture - We want you to be the best version of yourself, that is why we offer unlimited access to learning platforms, a wide range of internal courses, and all the knowledge you need to grow professionally
• Paid Holidays - We offer paid time off during all national holidays (working and non-working) for a total of 15 days. On top of that, you will also have vacation days to enjoy quality time with your family or just rest
• Professional Growth Opportunities - We have designed a highly competitive and complete development process, where you will have all the tools to get where you have always wanted to be, personally and professionally
• Stock Option Purchase Plan - As an EPAMer you can be more than just an employee, you will also have the opportunity to purchase stock at a reduced price and become a part owner of our organization
• Additional Income - Besides your regular salary, you will also have the chance to earn extra income by referring talent, being a technical interviewer, and many more ways
• Community Benefit - You will be part of a worldwide community of over 50,000 employees, where you can learn, challenge yourself, stand out, and share your knowledge and experience with multicultural teams!
• Are you open to relocation? - If you want to relocate to another country and we have the right project, we will assist you every step of the way, to help you and your family, reach your new home