Middle Data Analyst

We are seeking a skilled Middle Data Analyst to join our team.
As a Middle Data Analyst, you will play a pivotal role in measuring and optimizing media performance across various channels to align with business objectives. Your responsibilities will include developing measurement frameworks and analyzing media's influence on customer journeys, while ensuring data integrity and quality.

#LI-DNI

Responsibilities

• Analyze media performance across advertising channels such as Search, Social, Content Syndication, and Display
• Develop and maintain performance measurement frameworks
• Produce dashboards and reports to track KPIs and campaign performance
• Uncover insights on Media-generated touchpoints and their contribution to conversions and customer lifetime value
• Identify optimization and personalization strategies to enhance engagement and conversions
• Maintain accurate tagging, tracking, and governance processes to ensure data quality
• Stay informed about trends and best practices across platforms like Google Ads, DV360, LinkedIn

• 2+ years of experience in a media analytics related role
• Proficiency in Adobe Analytics; familiarity with Google Analytics
• Skills in Excel, SQL, and Python for data handling and analysis
• Competency in data visualization tools such as SAP Analytics Cloud, Tableau, or Power BI
• Exceptional storytelling abilities to present insights effectively to varied audiences
• Strong communication skills both in writing and verbally
• Collaboration skills and a team-oriented mindset
• Flexibility to adapt to changing business priorities

• Learning Culture - We want you to be the best version of yourself, that is why we offer unlimited access to learning platforms, a wide range of internal courses, and all the knowledge you need to grow professionally
• Paid Holidays - We offer paid time off during all national holidays (working and non-working) for a total of 15 days. On top of that, you will also have vacation days to enjoy quality time with your family or just rest
• Professional Growth Opportunities - We have designed a highly competitive and complete development process, where you will have all the tools to get where you have always wanted to be, personally and professionally
• Stock Option Purchase Plan - As an EPAMer you can be more than just an employee, you will also have the opportunity to purchase stock at a reduced price and become a part owner of our organization
• Additional Income - Besides your regular salary, you will also have the chance to earn extra income by referring talent, being a technical interviewer, and many more ways
• Community Benefit - You will be part of a worldwide community of over 50,000 employees, where you can learn, challenge yourself, stand out, and share your knowledge and experience with multicultural teams!
• Are you open to relocation? - If you want to relocate to another country and we have the right project, we will assist you every step of the way, to help you and your family, reach your new home