Overview
As we continue to build our team in support of our vision to be the world's best and most trusted mobility company, the Marketing team is excited to announce the opening of a Creative Copywriter!
The Creative Copywriter is responsible for writing, editing, and proofreading, marketing, sales, and promotional materials in support of marketing initiatives for Enterprise's in-house Creative team. This role writes creative copy for multiple brands and lines of business across B2B and B2C audiences across a range of marketing and media channels. In this role, the copywriter leverages insights and strong conceptual skills to produce relevant messages and marketing assets focused on outcomes. The copywriter also partners with various Marketing teams to ensure a consistent tone of voice across channels. The role collaborates directly with designers on copy application in layout.
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Enterprise offers an excellent benefits package with market-competitive pay, comprehensive healthcare packages, 401k matching & profit sharing, schedule flexibility, paid time off, and organizational growth potential.
Compensation decisions will be made based on factors that include, but are not limited to experience, education, location and skill level
This position is located at our Corporate Headquarters in Clayton, MO, with a hybrid schedule.
Company Overview
Enterprise Mobility is a leading provider of mobility solutions, owning and operating the Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands through its integrated global network of independent regional subsidiaries. Enterprise Mobility and its affiliates offer extensive car rental, carsharing, truck rental, fleet management, retail car sales, as well as travel management and other transportation services, to make travel easier and more convenient for customers.
Privately held by the Taylor family of St. Louis, Enterprise Mobility together with its affiliate Enterprise Fleet Management manages a diverse fleet of 2.3 million vehicles and accounted for nearly $35 billion in revenue through a network of more than 10,000 fully-staffed neighborhood and airport rental locations in more than 90 countries and territories.
Responsibilities
- Guide the development of creative copy and ensure consistency across all channels
- Write highly engaging copy for multiple brands that align with each brand's unique tone of voice
- Support messaging initiatives for multiple lines of business in partnership with Marketing leads
- Partner with internal teams Marketing, Digital, Communications, etc. to assess projects needs and guide messaging development
- Present copy concepts and strategic thinking in creative reviews for Marketing leadership
- Serve as a confident and creative thought leader across the team and department
- Build and maintain positive, professional relationships with key internal clients
- Manage multiple deadlines and projects in a fast-paced environment
- Stay on top of industry best practices and new mediums of communication and apply them to projects managed by the team
- Seek to improve job performance through self-assessment, skill development, training and goal setting
- Maintain a regular and reliable level of attendance and punctuality
- Perform miscellaneous job-related duties as assigned
In addition to these job functions, candidates will also need to display proficiency in the following Competencies:
- Analyzing
- Communication
- Customer Service
- Detail-Oriented
- Ethics and Values
- Executing
Equal Opportunity Employer/Disability/Veterans
Qualifications
Minimum:
- Two (2+) or more years of writing compelling copy for a wide variety of mediums, including for high-profile brands
- Experience from concepting to copy execution for major national brand
- Demonstrated experience writing for B2B and Retail audiences
- A portfolio demonstrating effective and engaging copywriting
- Bachelor's Degree (English, Journalism, Marketing, or Communications preferred)
- Must be authorized to work in the United States and not require work authorization sponsorship by our company for this position now or in the future
Preferred
- Agency or in-house creative team experience