Global Head of Media
Contract: permanent
Location: 1HQ preferred
About us
With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future.
Join us to create a career worth celebrating.
Join our Media team
Our Marketing team are creators, helping to build and nurture some of the world's most loved brands. We craft amazing connections with people around the world to celebrate our brands' legacies and reimagine them for the world today, and into the future.
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Everything we do is underpinned by a deep understanding of our consumers, behaviours, trends, and technologies. Using our genius and creativity, we unlock our brands' uniqueness, understand their purpose, and put them at the heart of celebrations everywhere. Together, we're celebrating diversity and challenging stereotypes through our advertising and marketing. Wherever your talents lie, from Design to Consumer Planning, you'll be celebrated and supported in our inclusive culture.
About this role:
This role sits within our Consumer Digital Transformation team whose ambition is to transform Diageo into a digital-first organization, enabling our brands to engage directly with consumers like never before. Our vision is to win in the next generation celebration, engaging and delighting our consumers with world-class leading experiences across every physical and digital touchpoint.
You will be responsible for:
- Leadership & guardianship over excellence, innovation and governance within Paid Media & Commerce/Retail Media, including strategy, investment profile and operating model.
- Ownership of Paid & Commerce Media best practice principles and how media integrates with, and influences, other fields of next generation reach to ensure we form one connected consumer experience, leading change to enable effective integration
- Ownership of driving multi-million dollar re-investable efficiencies to support our total transformation program
- Ownership of global partners (JBPs) and other cross-market programmes to drive strategic and commercial benefit to all markets
- Ownership of our biddable transformation workstream partnering with markets, agency and other external partners to move all markets towards excellence in this critical channel
- Day to Day leadership of Diageo's Progressive Media program focused on supporting markets in investing in diverse and inclusive media partners.
- Day to Day management of our global media agency relationship incl. annual planning and implementation strategy, alongside deep partnership with Diageo's Demand Procurement team.
- Leadership of team of Paid Media & Retail Media specialists focused on delivering excellence, innovation and governance in communications and commerce media.
- Building effective and trusted partnerships with key market and Global Brand team partners in order to deliver Diageo's Consumer Digital transformation.
To be successful in this role, you will need:
- A strategic leader, able to turn strategy into action, and stay focused on delivery of plan.
- Strong leadership capabilities and several years of experience in media, ideally with a combination of both in-house and agency experience
- Excellent verbal and written communications skills. Must be able to communicate complex information in a simple, straight-forward, persuasive way.
- Proven ability to manage multiple workstreams and stakeholders simultaneously, while being extremely meticulous
- Ability to influence, persuade and lead broader teams, cross-functionally
- Ability to confidently present plans and ideas, often to a senior audience
- Self-starter who is comfortable with a rapidly changing environment
Working with Us
Flexibility is key to success. From part-time and compressed hours to different locations our people work flexibly in ways to suit them. Talk to us about what flexibility means to you and we'll work together so that you're supported from day one.
We recognise and value performance, offering our people a highly competitive Rewards and Benefits package including:
- Contemporary work life balance policies and wellbeing activities
- On site gym or subsidised gym membership
- Contributary pension scheme
- Comprehensive health insurance for you and your family
- On site nursery or vouchers
- Annual bonus based on your base salary (dependent on performance)
- Share options
- 28 days' vacation per annum
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.
We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, attitudes, and more.
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.
Feel inspired? Then this may be the opportunity for you.
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
Please note that due to the festivities, we will start interviewing for this role from the 15th of January