Director, Marketing, CCL and PACs Intelligence Planning and Orchestration

The Coca-Cola Company has been on a journey to build a networked global organization across more than 200 countries, combining the power of scale and deep local knowledge to drive sustainable growth. A vital element of this networked organization is Enterprise Services, which operates alongside the Center Domains/Functions and Operating Units. Enterprise Services serves as the backbone of our operational framework, delivering enterprise-wide scaled solutions and services.

This role sits within the Marketing, Customer & Commercial Leadership (CCL), and Public Affairs & Communications (PACS) Intelligence team within Enterprise Services. This team is dedicated to providing data and analytics solutions at scale, enabling cross-enterprise stakeholders in Marketing, CCL, and PACS to monitor business and brand performance and make more informed, data-driven decisions to foster topline growth and competitive advantage.

• Marketing & PACS Intelligence plan operations, orchestration, prioritization, backlog management, KPI tracking, and delivery effectiveness.
• Developing a network communication strategy to enhance the commercialization, training, and adoption of enterprise Marketing & PACS Intelligence Services.
• Managing, governing, and integrating the end-to-end intelligence suite, aligning, and collaborating with the enterprise data and technology strategy and team.
• Cultivating and managing key external global agency partnerships, defining priority partners to unlock and bring the best from the outside in, across the data and analytics landscape.
• Developing internal and external progress-to-plan metrics, inclusive of priority and holistic investment tracking and delivery.
• Fostering a community of practice among cross-functional team experts, inspiring a culture of continuous improvement, adaptability, personal accountability, and driving transformational impact through high-performance engagement.

• Expertise in strategic planning and project management to establish operational efficiencies.
• Ability to define and track metrics and OKRs to drive prioritization and ensure continuous strong solution delivery.
• Strong skills in connecting the dots, identifying, and implementing best practice processes for integration to ensure optimal outcomes.

• Ability to lead the development, launch and continual enhancement of user-centric digital products to drive adoption and usability leveraging design thinking principles.

• Creativity in conceptualizing new methods, techniques, and processes for increased efficiency and integration across vertical product-focused teams.
• Proficiency in stakeholder management to enhance understanding, adoption, and full utilization of plans.
• Analytical problem-solving skills to propose creative, modern solutions or advancements within the job area/function.
• Adept design thinking across multiple user personas to ensure products and solutions will be fit-for-purpose and most relevant and usable across stakeholder base.

• Excellent organizational, verbal, and written communication skills with a focus on simplification and storytelling.
• Proven ability to cultivate strong partnerships cross-functionally and with external agency partners.
• Competence in integrating and connecting multiple, disaggregated data points into compelling and cohesive products and systems.
• Skilled in effectively influencing and navigating within a matrixed organization structure.

• Leads by example driving strategic and sustainable operational impact.
• Consistently models growth behaviors of being the role model, setting the agenda and helping people be their best selves inspiring next level of leadership across the team.
• Acts as a change agent, influencing belief and adoption.
• Demonstrates high emotional intelligence, resiliency, and adaptability.
• Thrives in ambiguity and proactively leverages the opportunity for iterative progress.

• Minimum of 10 years of relevant experience, ideally in international settings leading culturally diverse teams.
• Experience managing teams and agency partners in delivering complex projects.
• Experience developing and managing self-service digital tools/platforms leveraging data & analytics and technology solutions preferred.
• Experience in agency/consulting/client-services preferred.
• Experience building data and analytics solutions and/or leveraging data and analytics solutions as a business user within marketing or another function preferred but note required.
• Strong background in strategic planning, design thinking, and agile methodologies.
• Proven experience in developing and operationalizing both strategic and executional plans, with a blend of short-term and long-term perspectives.
• Excellent project management skills with familiarity in project management software (e.g., Microsoft Project, Smart Sheets, Trello, etc.).
• Passion for influencing the adoption of new transformational solutions, approaches, and services.

• Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife & Topo Chico.
• Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurant.