Job Description
Responsible for helping RTCDP profiling design and validations, developing global audience strategy, design and develop segments, segmentation intake process development, audience sharing strategy development, audience governance model development. Experience in activation strategy development and execute activation. Develop AJO audience models and segmentation strategy, complex (multi-steps, multi-channel, multi-touchpoint and cross channel) AJO journeys and campaign design and development, journey strategy development and journey orchestration. Offer catalog development, contextual decisioning and offer management and integrations in AJO & ODE.
- 2+ years of experience in developing audience strategy, segment design, audience development in RTCDP, AJO.
- Experience in RTCDP profiling, AJO multi-touch, multi-steps journey development, Journey strategy development and orchestration.
- Responsible for helping RTCDP profiling design and validations, developing global audience strategy, design and develop segments, segmentation intake process development, audience sharing strategy development, audience governance model development.
- Experience in activation strategy development and execute activation.
- Develop AJO audience models and segmentation strategy, AJO journey and campaign design and development, journey strategy development and journey orchestration.
- Help integrating activation channels from RTCDP and AJO.
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Life at Capgemini
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:
- Flexible work
- Healthcare including dental, vision, mental health, and well-being programs
- Financial well-being programs such as 401(k) and Employee Share Ownership Plan
- Paid time off and paid holidays
- Paid parental leave
- Family building benefits like adoption assistance, surrogacy, and cryopreservation
- Social well-being benefits like subsidized back-up child/elder care and tutoring
- Mentoring, coaching and learning programs
- Employee Resource Groups
- Disaster Relief
About Capgemini
Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.
Get The Future You Want | www.capgemini.com
Disclaimer
Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.
This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.
Capgemini is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.
Click the following link for more information on your rights as an Applicant http://www.capgemini.com/resources/equal-employment-opportunity-is-the-law
Please be aware that Capgemini may capture your image (video or screenshot) during the interview process and that image may be used for verification, including during the hiring and onboarding process.
Applicants for employment in the US must have valid work authorization that does not now and/or will not in the future require sponsorship of a visa for employment authorization in the US by Capgemini.