Job Description
About This Role
Reporting to the Director of Marketing, the Senior Manager, Marketing-Program Management will be responsible for the management of team initiatives that cross multiple audiences. This includes building the marketing roadmap, ensuring tight integration across all deliverables, representing status and demonstrating ownership over-all budgetary and team agency initiatives. This position will focus on working with both HCP, Consumer and KME engagement marketing teams for both branded and disease state education through well-planned and executable tactics across the customer ecosystem.
What You’ll Do
- Manage the marketing roadmap and all leadership deliverables through proactive communication and disciplined program management
- Ensure marketing programs and campaigns are executed effectively, efficiently, within budget, time and scope expectations
- Cultivate strong relationships with cross-functional partners, alliance partners and all agencies. Manage relationships with agencies related to meetings, reviews and leadership presentations.
- Manage all team communications and meetings related to building alignment
- Ensure the team is regularly aligned on all priorities associated with brand growth
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Specific initiatives may include:
- Build integrated roadmaps to support brand plan and help manage and prioritize tactics across workstreams
- Collaborate with multiple functional groups across the organization, including but not limited to Omnichannel Excellence, Sales, Regulatory, Market Access, Market Research, Commercial Operations, Legal, and Medical
- Assist, when needed, routing materials, projects, and resources through the internal review committee process (MLR)
- Overall marketing budget management and regular alignment with finance colleagues
- Meeting management for marketing and cross-functional alignment
- Manage all print resources and inventory needs
Who You Are
You are a strategic thinker who can execute flawlessly with strong project management skills. You are collaborative, proactive, and a curious person always looking to learn and improve the way we work. You put the needs of patients and those who care for them above all else and have a passion for serving them.
#TD-1
Qualifications
Qualifications
- Bachelor’s degree required; MBA preferred
- 5+ years program management experience in pharmaceutical and/or biotechnology industry or relevant experience
- Proven track record of career progression and success
- Ability to deliver results in a fast-paced environment and “roll-up your sleeves” culture. A self-starter who functions well both independently and within a team.
- Excellent communication/coordination/interpersonal skills including the ability to effectively write and deliver presentations to senior management and customers
- Proven ability to manage multiple projects and priorities to meet deadlines.
- Demonstrated ability to lead multiple cross-functional teams and influence without authority
Preferred Skills:
- Experience within Women’s Health, Psychiatry and/or Primary Care
- Prior product launch experience
- Commercial Marketing experience
- Experience managing cross-functional or complex projects across the matrix
Additional Information
Why Biogen?
We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.
At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.
All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.