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Position: Market Research - App Store / Developer
Location: Cupertino, CA (Onsite)
Mode: Full-time

Job Description:

Market Research - App Store / Developer
We are looking for a Market Research professional to support its customer insights needs for the App Store and Developer Relations. We're looking for a practitioner who deeply understands innovative and state of the art research methodologies, is an expert in analytics and has extensive experience with translating data into insights and linking it to business issues. You should have a proven track record in analyzing consumer behavior and outstanding
writing and presentation skills. If this sounds like you, read on to learn how we can benefit from your experience.

Responsibilities
• Partner with clients in the App Store / Developer relations organizations to identify business issues to be addressed, and synthesize from disparate
sources to provide a comprehensive view of the consumer and marketplace
• Drive the research end-to-end: from developing learning plans, managing research vendors, questionnaire design, programming surveys, analysis, statistical testing to synthesizing findings and delivering presentations
• Bring sophisticated analytical expertise and innovation to research projects, including recommending alternative approaches where appropriate

Key Qualifications
• 5+ years of demonstrated success in customer insights / market research in a consumer technology / consumer media company or market research firm preferably in a global role
• Highly analytical, intellectually curious with proven track record in quantitative and qualitative survey analysis
• Able to communicate research clearly and concisely across audiences and partners, with the ability to explain analytical outcomes in business terms.
• Experience in using survey tools (such as Qualtrics and Decipher) to program and manage survey projects
• Expertise with application of a broad range of research techniques and methodologies: e.g. cross-tabulations, maxDiff, segmentation and cluster analysis, conjoint / discrete choice, predictive analytics, etc.
• Experience working on research projects focused on developer audiences is a plus
• Familiarity with Python Pandas / R / SPSS / Stata / SAS, as well as Excel, Keynote and Jupyter Notebook a plus

Wipro is an Equal Employment Opportunity employer and makes all employment and employment-related decisions without regard to a person's race, sex, national origin, ancestry, disability, sexual orientation, or any other status protected by applicable law. Any complaints or concerns regarding unethical/unfair hiring practices should be directed to our Ombuds Group.

The potential compensation for this role is based on labor costs in local markets, as well as the job-related skills, knowledge and experience of the candidate. Expected base pay for this role ranges from [$95,000] to [$140,000]. Based on the position, the role is also eligible for Wipro's standard benefits and additional compensation offerings, including a full range of medical and dental benefits options, disability insurance, paid time off (inclusive of sick leave), other paid and unpaid leave options as well as potential incentive or variable compensation.

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Any complaints or concerns regarding unethical/unfair hiring practices should be directed to our Ombuds Group at ombuds.person@wipro.com.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, caste, creed, religion, gender, marital status, age, ethnic and national origin, gender identity, gender expression, sexual orientation, political orientation, disability status, protected veteran status, or any other characteristic protected by law.

Wipro is committed to creating an accessible, supportive, and inclusive workplace. Reasonable accommodation will be provided to all applicants including persons with disabilities, throughout the recruitment and selection process. Accommodations must be communicated in advance of the application, where possible, and will be reviewed on an individual basis. Wipro provides equal opportunities to all and values diversity.