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WBD Sports - Creative Copywriter

AT Warner Bros. Discovery
Warner Bros. Discovery

WBD Sports - Creative Copywriter

London, United Kingdom

Welcome to Warner Bros. Discovery... the stuff dreams are made of.

Who We Are...

When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

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Warner Bros. Discovery Sports represents WBD's portfolio of sports brands, channels and platforms. It collectively reaches 130 million people every month, engaging fans and broad audiences in more than 200 markets and in over 20 languages across all platforms where consumers are spending time -free-to-air TV, pay-TV, streaming, online and social.

Your New Role...

As Creative Copywriter for WBD Sports you will work as part of an internal creative agency with team members in Paris and London, responsible for creating, producing, editing and writing projects for WBD's sports brands, including TNT Sports and Eurosport. This could include creative ideation for campaigns, long form copy for specific projects or short form copy edits with fast turnarounds.

Your Role Accountabilities...

  • Writes creative copy (campaign taglines/texts, promo scripts, newsletter...) in English for 360° campaigns (from on-air promos to posters and digital banners) for a variety of events, audiences, and mediums.
  • Crafts eye-catching and persuasive copy to spark and maintain consumer interest with a thorough appreciation of the medium. Knows how to author and adapt copy for Social Media with a keen understanding of each channel (Instagram, YouTube, Twitter, TikTok, Facebook).
  • Able to respond positively to feedback and re-draft copy (while retaining its impact) to meet comments. Demonstrates exceptional grammar and spelling skills, even under tight deadlines.
  • Writes scripts for film, animation or moving image content or concepts, and work with designers to produce clear storyboards that communicate an idea. Able to craft voiceover texts that are fluid and natural.
  • Supervises translations/adaptation in all languages, making sure to maintain the original meaning/strength/length. Able to refine and edit internal/ third-party/brand copy to fit new mediums while maintaining the original and desired sentiment and supervises translation of original copy in all languages.
  • Able to interpret, follow, define a brand and tone-of-voice guidelines.
  • Plays an active role in brainstorming or idea generation with creative directors/managers to conceptualize world-class, innovative ideas that deliver successful solutions for global 360° campaigns. Communicates ideas and thoughts.
  • Presents and defends creative copy and concepts internally and with external partners & stakeholders.
  • Briefs and guide producers, editors, sound-designers to make creative concepts come to life
  • Occassional travel to Paris

Qualifications and Experience...

  • Previous experience as a copywriter in a creative agency with advertising, journalism or web editing experience
  • Sports and TV series enthusiast with a good understanding and experience of digital, social and linear media. Has their finger on the pulse with social media and digital content.
  • A degree, or similar, in English Language, Advertising Communication or other writing-related course preferred.
  • Creative, innovative, determined, persuasive with a deep love for storytelling
  • High level of accuracy and attention to detail
  • Team player, with the ability to build, foster and nurture relationships with members of cross functional teams

The closing date for applications is 18 July 2024
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.

How We Get Things Done...

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.

Client-provided location(s): London, UK
Job ID: Discovery-WAMEGLOBALR000082105EXTERNALENGLOBAL
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • FSA
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Adoption Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • On-site/Nearby Childcare
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Company Outings
    • Snacks
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Unlimited Paid Time Off
    • Sabbatical
    • Volunteer Time Off
    • Summer Fridays
  • Financial and Retirement

    • 401(K) With Company Matching
    • Company Equity
    • Stock Purchase Program
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
    • 401(K)
    • Profit Sharing
  • Professional Development

    • Tuition Reimbursement
    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Lunch and Learns
    • Internship Program
    • Work Visa Sponsorship
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Learning and Development Stipend
    • Access to Online Courses
    • Professional Coaching
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)