Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Want more jobs like this?
Get Advertising and Marketing jobs in Burbank, CA delivered to your inbox every week.
Your New Role...
Warner Bros. Discovery Global Themed Entertainment is seeking a dynamic and experienced individual in the themed entertainment or retail industry to help drive growth and profitability of our themed retail business worldwide. Strategies and objectives will include plans for innovative retail/merchandise footprint for all WBTE licensees (theme parks, location-based entertainment, exhibits, live, events, etc) with tangible business impacts. This includes multiple high-profile licensees around the world and responsibilities across all IP and themed entertainment categories. The Manager should be a high-capacity individual able to balance the business objectives of the company with the creative development of world class projects all while working with some of the world's best known and most beloved characters from the worlds of DC, Harry Potter, Looney Tunes, Hanna-Barbera and many more. Act as a Brand Ambassador, Change Agent, and Influencer leveraging our Global Themed Entertainment licensees and Warner Bros Discovery ethos.
Your Role Accountabilities...
- Works with and reports into Director to develop realistic business plans across our wide licensee portfolio. Must use research, data, trends and proven industry knowledge to engage in communication, evangelization and execution of global WBTE retail/merchandise strategies.
- Spearheads select WBTE retail relationships with selected partners understanding the ability to action and motivate against WBD's objectives. This includes day to day communications, ongoing merchandise planning, design and development of new shops and other retail outlets. Coordinates with licensees to understand their strategies and goals.
- Develops an understanding of WBD Brand focus and aesthetics, industry best practices and how this translates into regional retail markets.
- Monitors industry trends and competitor activities to maintain a competitive edge and identifies emerging opportunities.
- Deep understanding of Branded Retail processes (Licensees, Product Development, Buying, Planning, Allocating, Regions), Manufacturing basics (lead times, product development) & Licensing models (DTR, DTC, O&O).
- Analyzes retail pos data, identifies gaps and opportunities to drive to retail. Identifies white space opportunities.
- Acts as a decision maker with guidance from the Director.
- Explores vendors and licensee capabilities to innovate and expand retail performance.
- Promotes constant brand/trend/industry knowledge and positioning to ensure our brands are top priority in ongoing plans with each licensee. Provides partners with relevant information about creative, product development, content, and marketing/franchise updates.
- Works with Product Development, Finance, Legal, Franchise Marketing, PR, Brand Assurance, other stakeholder teams and 3rd party vendors as needed
- Works closely with Director on projects as needed.
- Performs other duties as assigned.
Qualifications & Experience...
Work Experience
8+ years of retail in themed entertainment or related experience
Education, Professional Training, Technical Training or Certification
Bachelor's degree or equivalent experience required
Other Requirements
- Experience and/or clear understanding of experiential, theme park, location-based entertainment, themed entertainment retail industry or equivalent
- Expert knowledge of global retail industry (themed and non-themed), retail landscape, licensed merchandise, solution selling, marketing principals
- Strong solution mindset: relationship building, presentations, influencing skills
- Takes accountability for responsibilities and executes with little day to day supervision
- Experience in retail industry brand management
- Excellent communication, interpersonal, and presentation skills
- Must be proactive, determine needs and solve problems as a self-starter
- Ability to manage and foster relationships both internally and externally
- Must have effective and proven attention to detail skills to manage the many facets of a project
- Knowledge of the WB Library - DC, Harry Potter, Looney Tunes and Hanna-Barbera and other Warner Media properties
- Knowledgeable in Mac & Microsoft based programs (Box, Outlook, Word, Excel, PowerPoint, etc.)
- Some travel required (Domestic & International)
Management has the right to add or change duties and job requirements at any time.
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $83,090.00 - $154,310.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.