You will be an expert resource on uncovering new opportunities and developing strategies around the Walmart shopper, category, fulfillment channel and media channel and create strategic recommendations for your assigned departments and categories.

This position sits under WMC Marketing and reports to the Senior Manager of Category Strategy for Food and Beverages.

There is a strong emphasis in this role to build narratives using data and insights (please highlight examples of this in your resume).

Ideal Candidate Profile:

We're looking for individuals with experience in addressing problems in a holistic and creative manner, promoting connectivity, boasting experience in the industry and category. Experienced in creating strategies motivated by insights, and can transform these strategies into compelling business proposals. You have outstanding storytelling skills and be at ease creating category development opportunities to generate sales.

Primary Responsibilities:

• Become WMC's chief strategist, using 1st and 3rd party data to uncover insights and opportunities for category growth. Develop data-driven retail media strategies to spur growth for Walmart and suppliers.
• Be a trusted partner for the WMC sales team, identifying new growth opportunities, crafting tailored marketing collateral, and contributing to sales pitches.
• Transform supplier relationships into co-creating partnerships, while integrating the role into a strategic thought-leadership position. Collaborate with Client Solutions Integrated Planners on seasonal omnichannel packages.
• Enhance the "One Walmart" approach by leading partnerships with enterprise and WMC partners, aligning recommendations for suppliers with Walmart's strategies. Balance analytical rigor with powerful storytelling in all outputs and communications.
• Have a combination of analytical and creative-strategic skills. Exhibit a spirit of partnership, and collaboration.

Qualifications:

• Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years' experience in marketing or related field.
• 1-3 years of experience working in brand or performance marketing, strategic planning, commercial strategy, shopper insights, retail or digital advertising or media.
• Relevant agency, media or brand-side cross-category experience.
• Excellent story-telling skills with the ability to present to different audiences
• Be curious by data and articulate in connecting insights to strategies that demonstrate creativity-that have a compelling story arc and narrative.
• 3 or more years of experience of Retail/e-commerce experience
• Experience in consumer research methodologies (Path to Purchase, Omni channel Connected Shopper Journeys, surveys, etc.), and with syndicated data providers (Nielsen, IRI, Mintel, MRI, NPD, Tableau, Adobe analytics, Kantar, etc.).

About Walmart Connect

At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable - and we have Walmart's sales data to prove it. #WalmartConnect

Benefits & Perks:

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Equal Opportunity Employer

Walmart, Inc. is an Equal Opportunity Employer - By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world's most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you'll be empowered and equipped to do the best work of your life. careers.walmart.com

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
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For information about PTO, see https://one.walmart.com/notices .

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
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For information about benefits and eligibility, see One.Walmart .

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The annual salary range for this position is $96,000.00-$186,000.00
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Additional compensation includes annual or quarterly performance bonuses.
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Additional compensation for certain positions may also include:
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- Stock
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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'
experience in marketing or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Marketing or related field

Masters: Business Administration

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America