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Manager, Marketing - Employer Brand

AT Walmart
Walmart

Manager, Marketing - Employer Brand

YesterdayRogers, AR

Viewed on March 16, 2025

Position Summary...

Inspire millions to work at Walmart. As the Global Employer Brand Manager, you’ll shape how the world sees Walmart as an employer—bringing our story to life through social media, advocacy, and our career site. You’ll lead the associate advocacy strategy in the talent space, empowering associates to share their experiences, and develop content that connects with top talent. This is your chance to build something big, collaborating across teams to make Walmart a destination for the world’s best talent.

About the Talent Attraction team:

Walmart’s Talent Attraction Team is made up of three core teams: Employer Branding, Recruitment Marketing and Talent Sourcing and sits within the overall
Walmart Talent Acquisition team. Our purpose is simple – inspire millions to want to work at Walmart.

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What you'll do...

  • Own and develop Walmart’s associate advocacy program in the talent space, creating a strategy that empowers associates to share their experiences while ensuring alignment with Corporate Affairs and Recruitment Marketing.


  • Develop and execute a global social media strategy, creating content that engages talent and enhances Walmart’s employer brand.


  • Write and maintain content for the career site, social media, email campaigns, and employer review platforms (e.g., Glassdoor) to showcase Walmart’s culture and career opportunities.


  • Leverage data and insights in partnership with People Analytics and agency partners to measure and optimize employer brand perception.


  • Ensure SEO and SEM best practices are incorporated into career site and content strategies to improve discoverability and engagement.

What you’ll bring

  • 5+ years of experience in Employer Branding, Recruitment Marketing, or related fields.


  • Proven experience developing and leading advocacy or ambassador programs, with a strong ability to engage internal audiences.


  • Creative storytelling expertise, with strong copywriting skills and the ability to bring an Associate Value Proposition (AVP) to life through compelling content.


  • Experience developing and executing social media strategies, with a deep understanding of how to engage talent across platforms.


  • A data-driven mindset, with experience using analytics to track and measure employer brand effectiveness.


  • Proficiency in SEO and SEM basics, with knowledge of how to create content that performs in search and paid channels.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.





You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.


For information about PTO, see https://one.walmart.com/notices.




Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.


For information about benefits and eligibility, see One.Walmart.


The annual salary range for this position is $80,000.00-$155,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include:



- Stock




Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Minimum Qualifications: Bachelor’s degree in Business, Communications, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Brand Management, Contract Management, Marketing, Responsible for third party vendor relationships, Working on cross-functional teams or projects

Primary Location...

508 Sw 8Th St, Bentonville, AR 72712, United States of America

Client-provided location(s): Bentonville, AR, USA
Job ID: Walmart-8261_R-2102711
Employment Type: Full Time