Reporting to the Director of Insights, this Research Analyst will primarily support the Sales teams with data and insights that tell the story of how Paramount's network and brands work to hit advertiser targets and make an impact on consumer decisions. We are looking for a team-oriented, skilled researcher and data storyteller who thrives in a fast-paced environment. Sound like you? Good. Let's read on.

Responsibilities:
• Support Sales with the development of strong positioning stories from campaign effectiveness data to highlight the value of the Paramount audience
• Understand the linear, digital, and cross-platform ad space, developing a deep understanding of media measurement and its implications for Paramount Ad Sales
• Measure the performance and impact of traditional and non-traditional advertising campaigns
• Manage campaign effectiveness requests from sales and marketing teams
• Set up ad effectiveness studies for Paramount campaigns by determining KPIs, editing surveys, collaborating with internal teams/external vendors to ultimately report findings
• Oversee and guide vendor relationships to ensure deliverables are on track
• Analyze campaign level data across linear, digital, and social properties and compellingly report findings
• Present ad effectiveness research findings to sales teams and external stakeholders as needed
• Build relationships with peers to share information and improve processes
• Help craft engaging, client-ready, research-based sales materials that tell a positive story of our networks and audiences
• Utilize creative data visualization techniques to showcase research stories in a fresh and thought-provoking way for key internal and external clients
• Support team on additional projects as necessary

Basic Qualifications:

• Bachelor's Degree a plus

• 1+ years of relevant work experience
• Solid understanding and knowledge of software applications used to extract data from syndicated sources and vendors, with a desire to learn and expand skillset
• Strong analytical abilities and data storytelling, including use of Microsoft Excel and PowerPoint
• Organized, comfortable working in a fast-paced environment, and ability to multitask
• Excellent communication and organizational skills, with a strong attention to detail
• Ability to work both independently and in a collaborative team environment
• Interest in media and entertainment

Paramount Global (NASDAQ: PARA, PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.

ADDITIONAL INFORMATION

Hiring Salary Range: $50,000.00 - 60,000.00. The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.

https://www.paramount.com/careers/benefits

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.