Position Title: Account Director, Converged Sales, Paramount Advertising International
Department: Ad Sales
Working conditions: Camden, Hybrid - 3 days in office

Who are we
In 2025, Channel 5 and My5 are joining forces under one powerful new brand: 5 - delivering an all-new, unified experience across TV, streaming, and digital platforms.

We're looking for passionate individuals to help shape this next chapter. This unified brand will revolutionize TV, streaming, and digital platforms, offering expanded free streaming services, more UK drama originals, and specially curated FAST channels.

With personalisation and cutting-edge, data-driven advertising solutions, 5 is set to lead the future of entertainment. After an impressive year of industry-leading growth, including a 40% surge in viewership in 2024, 5 is gearing up to transform the viewing experience- and we want you to be a part of it!

• Build and maintain strong relationships with brands, agency contacts, and key accounts in the UK digital advertising space.

• Develop and present compelling advertising proposals that showcase the power of Paramount's digital and streaming platforms, aligning with clients' objectives.

• Understand clients' needs and campaign objectives, crafting creative solutions that align with their requirements.

• Grow and nurture a healthy pipeline of leads to drive revenue.

• Leverage existing key brand and agency relationships to expand business opportunities.

• Work alongside existing PAI sales team and compliment and co ordinate GTM sales approach

• Implement strategic sales plans to maximize advertising revenue across Paramount's digital and streaming platforms.

• Achieve quarterly revenue targets, focusing on client retention and scaling up the existing advertising book of business.

• Identify and pursue new business opportunities within existing accounts.

• Accurately plan and forecast new business and revenue booked.

• Work closely with the Group Account Director to ensure client satisfaction and retention.

• Supervise and mentor Account Managers.

• Collaborate with the Account Management team to effectively manage client expectations and ensure successful campaign delivery.

• Ensure smooth communication between the sales team and other departments, including product, technical, and creative teams.

• Maintain a strong understanding of Paramount's digital and streaming ecosystem, including My5, PlutoTV, Paramount+, and YouTube channels.

• Keep abreast of developments in digital video advertising and communicate relevant updates to the team and clients.

• Assist in developing innovative advertising solutions that leverage the unique features of each platform.

• Provide feedback to product, marketing, and management teams on market demand and new feature development.

• Support the Group Account Director in overseeing account-level P&L and project scopes.

• Deliver quarterly business reviews (QBRs) and attend strategic meetings with key clients throughout the year to establish senior-level relationships.

• Extensive experience in advertising sales, with a focus on digital video and streaming platforms in the UK market.

• Account Management: Proven ability to manage key client relationships and grow accounts.

• Industry Knowledge: Strong understanding of the UK digital advertising landscape and market trends.

• Technical Proficiency: Familiarity with industry tools such as FreeWheel, ClearCast and programmatic advertising platforms.

• Excellent presentation and communication skills.

• Ability to translate complex data into actionable insights for clients.

• Strong leadership and mentoring abilities.

• Strategic thinking and problem-solving skills.

• Excellent negotiation and relationship management capabilities.

• Solid financial acumen and budget management skills.