Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by diversity and inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health equity on a global scale. Join us to start Caring. Connecting. Growing together.
The Regional Growth Manager role is accountable for all growth-related efforts with clinics and providers for West Florida which includes the Tampa and Southwest FL markets. This role will lead a regional team who is directly responsible for the education and engagement of providers and clinical staff members, insurance brokers, health plan partners and community partners to drive growth and marketing activity. The Growth Manager is responsible for developing and implementing growth and marketing programs in alignment with enterprise strategy and in support of market business goals and priorities. The Growth Manager role must establish strong partnerships and work in collaboration with multiple stakeholders externally and across the organization including: regional clinic operations leaders, medical directors, marketing function leads, health plan, agency and community partners to ensure growth and marketing programs are executed in alignment with business needs; those strategies will be prioritized, optimized and executed in partnership with clinic operations teams. The Growth Manager will track and measure organic growth of our clinics and program/campaigns key performance indicators to assess and report on program effectiveness. This role will directly report to the Director of Marketing for Florida, with regular directional input from regional leadership. This is a hybrid role in the West FL market that requires moderate travel.
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If you are located in Tampa FL through Southwest FL, you will have the flexibility to work remotely as you take on some tough challenges.
Primary Responsibilities:
- Identify growth opportunities in the market and partner with market leadership to prioritize those opportunities based on current conditions
- Lead the growth team for West Florida, providing strategic guidance and regular coaching with a focus on creating a collaborative, successful growth channel within the overall growth team
- Implement, measure, and improve strategies focused on adding new patients by utilizing the opportunities in collaboration with clinic teams and providers
- Develop and establish efficient processes to support a high-quality level of service to clients, including clinic teams, community partners, agency/health plan relationships. Some of these processes may include but are not limited to: communicating growth program objectives and updates, facilitating collateral materials, delivering trainings, sharing best practices and more
- Developing and continuing to optimize relationships with clinic operations leadership, our providers and clinicians in our clinics
- Influence the patient growth forecasting and budget creation processes based on local market intel
- Effectively communicating and educating our clinicians and clinic operations partners on Medicare Advantage plans options available in their regions, our growth and retention goals as defined by the enterprise, and how to support value-based care membership growth for their clinics and organization at large
- Development and execution of broker programs externally and in-clinic, supporting growth and engagement of local agency and health plan sales team partnerships to drive value-based care membership growth
- Develop and implement clinic-driven growth strategies within budget based on identified growth opportunities and needs
- Collaborate with partners including marketing, business development, broker, communications, regional leadership and others to support business priorities and meet organization goals
- Understands and follow compliance rules and CMS provider marketing guidelines
- Performs all other related duties as assigned
You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualifications:
- 7+ years of people management experience
- 7+ years of marketing experience with in a matrix organization
- 7+ years of experience in a deadline driven environment
- 7+ years of proficiency in Microsoft office suite including Word, Excel, Outlook and PowerPoint
- 7+ years of experience demonstrating organization skills.
- 7+ years of experience managing and prioritizing several deliverables
- 7+ years of experience in meeting or exceeding sales promotion/marketing targets.
- 7+ years of experience influencing and collaborating with others
- 3+ years of experience working with Salesforce
- Proven ability to be flexible and work with ambiguity
Preferred Qualifications:
- Experience working in a matrixed organization
- Management experience in a health care or health plan environment
- Knowledge of clinic operations and management
- Knowledge of or experience in working with Medicare Advantage plans
- General knowledge of data and analytics
- Basic understanding of various growth channels
All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
The salary range for this role is $89,800 to $176,700 annually based on full-time employment. Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. UnitedHealth Group complies with all minimum wage laws as applicable. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you'll find a far-reaching choice of benefits and incentives.
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.
Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.
UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.