About the Role
We're looking for an enthusiastic and strategic Brand Partnership Marketing Manager to join our Loyalty and Membership Partnership Marketing team. This person will manage Uber's most strategic commercial partnerships globally, working in lockstep with Business Development in multiple countries across US+C, APAC, EMEA & LATAM.
This person will evaluate new partnership opportunities from Business Development, direct and negotiate marketing commitments. The right candidate will have a strong understanding and passion for the value of partnerships in driving brand awareness, consideration, loyalty, and business impact. And, this person will be excited to innovate and create breakthrough partnerships that position Uber as an integral part of daily life.
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Ideal candidates have a deep knowledge in consumer trends and behaviors, an ability to empower and influence senior leadership through data-driven recommendations (strong succinct communication skills a must), an ability to work cross functionally across multiple countries (and cultures) and a track record for globally-minded, culturally-relevant campaigns that drive consumer acquisition and engagement.
This role will report to the Head of International Partnership Marketing.
What You'll Do
- Develop, lead and execute all aspects of the partner marketing strategy and campaign execution on several global partners in the loyalty or membership (Uber One) space: Including creative and media brief writing, media planning, creative execution, Uber CRM owned channel development and measurement
- Lead and execute all external facing partner marketing management in collaboration with Business Development. This includes all partner marketing proposals, negotiating budget and/or media assets from the partner, aligning on objectives, creative design, media plans, marketing timelines and all partner marketing communication
- Be the subject matter expert on your prioritized partners including deep knowledge and insights on Loyalty and Membership partnerships. Consistently communicate these insights/learnings/performance updates regularly to key stakeholders
- Cultivate relationships and work with cross-functional partners across Business Development, Creative, Legal, Marketing, Ops and Product; in addition effectively partner with BPM's agency of record. Ensure strong and continuous alignment with partner strategy and campaigns to local market goals
- Oversee and manage ongoing partner relationships to ensure mutual benefits are maximized and partner expectations are exceeded, exploring opportunities for expansion where possible
- Manage a portfolio across multiple time zones, manage ongoing prioritization, and make strategic choices to accomplish goals
- Manage external partner strategy and relationships focused on meeting partnership timelines and critical metrics. Lead day-to-day partner relationships, escalations, and executive-level presentations
- Lead partner marketing analyses, execute brand lift studies, and leverage G-Suite and internal dashboards to gauge partner performance, establish insights, and inform new opportunities
Basic Qualifications
- Minimum of 5+ years of experience in partner or consumer marketing; ideally with a global consumer brand
Preferred Qualifications
- Strong written and verbal communication skills to bring Uber brand narratives to life with a strong customer-centric approach - you are always thinking about how our customers interact with the brand and our partners
- Best-in-class collaboration skills - you are a great teammate who is passionate about delivering world-class work while enjoying the ride with those around you
- High attention to detail, self-motivated, and a sense of urgency to deliver against goals / projects
- Ability to lead and influence without implicit direct reports
- Experience working across multiple teams and time zones, building agreement, and influencing stakeholders at all levels of an organization
- Experience guiding and executing multiple projects at one time with working groups at different stages of development
- Experience planning and managing partner marketing budgets
- Strong data and analytical skills
- Experience working with a complex, fast-paced and geographically dispersed organization e.g Tech
- Experience working on multiple projects across multiple time zones outside of the US, specifically EMEA and LATAM
- Lead with a customer first mindset
For New York, NY-based roles: The base salary range for this role is USD$124,000 per year - USD$137,500 per year.
For San Francisco, CA-based roles: The base salary range for this role is USD$124,000 per year - USD$137,500 per year.
For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.
Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.
Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.