Responsibilities:

• Develop and execute direct mail strategies in alignment with marketing goals.
• Identify target audiences and tailor messaging to different customer segments.
• Collaborate with the marketing team to ensure consistency with overall brand positioning guidelines.
• Establish thoughtful testing roadmap to drive efficient growth.
• Establish and monitor budgets for direct mail campaigns.
• Identify cost-saving opportunities while maintaining quality and effectiveness.
• Analyze customer data to segment audiences and personalize mail pieces.
• Use CRM and data analytics tools to target specific audience segments and enhance response rates.
• Ensure direct mail materials meet legal standards, including data privacy, opt-out compliance, and offer disclaimers.
• Conduct quality checks on design, print, and delivery to maintain brand consistency and accuracy.

Competencies:

• Customer Focus - Building strong customer relationships and delivering customer-centric solutions.
• Drives Results - Consistently achieving results, even under challenging circumstances or through times of change.
• Instills Trust - Gaining the confidence and trust of others through honesty, integrity, and authenticity.
• Financial Acumen - Interpreting and applying understanding of key financial indicators to make better business decisions.

Education and Experience Requirements:

• Bachelor's degree and 5+ years of direct mail marketing with experience in analytics and large budgets.
• Technical skills: Proficiency in CRM software, direct mail platforms, and data analytics tools (ie Excel, Power BI, etc.).
• Analytics skills: Strong analytical abilities to interpret data and make data-driven decisions.

Knowledge, Skills, and Abilities:

• Proficient presentation skills
• Drive for continuous KPI improvement through testing new ideas
• Attention to detail and organization
• Excellent oral and written communication skills
• Ability to manage multiple projects under tight deadlines.

Physical Demands & Working Conditions:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Regularly required to:

• Sit, stand, and walk
• Use hands and arms to handle, feel, or reach
• Speak and hear
• Use close vision abilities

Occasionally required to:

• Lift or move up to 25 lbs.
• Stoop, kneel, crouch, or crawl

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

Noise level:

• Low to moderate

Adverse Conditions:

• Minimal

TruGreen is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.

We are an Equal Opportunity/Affirmative Action Employer - Minorities/Females/Protected Veterans/Individuals with Disabilities.

To learn more copy and paste this URL into your browser: www.eeoc.gov/employers/upload/poster_screen_reader_optimized.pdf

• TruGreen performs pre-employment testing.

Disclaimer:

The above statements are intended to describe the general nature and level of work being performed by associates assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

By providing my cell phone number, I agree that TruGreen may call or text/SMS message me on that number using an automated telephone dialing system or prerecorded or artificial voice to discuss possible employment opportunities, my account, including current and possible future services, customer service and billing. I understand that providing my cell phone number is not required to inquire about or apply for employment or purchase services, and that I may revoke this permission at any time.

Ability to speak, read and write fluently in English is required.

You MUST BE physically located in the United States while performing this job.

TruGreen is proud to affirm our commitment to hiring veterans. We recognize and appreciate the exceptional skills, dedication, and leadership that veterans bring to the workforce. By fostering an inclusive and diverse environment, we aim to leverage the unique experiences of veterans, creating a richer, more dynamic workplace.

Pay Ranges

$79,175.00 - $131,958.00

This range is based on the qualifications necessary for the position, including experience, training, and other considerations permitted by law. Factors that may be used when making an offer may include a candidate's skills, experience, and geographic location, the expected quality and quantity of work, and internal pay alignment, as needed. Most candidates will start in the bottom half of the pay range. The upper end of the range will generally be reserved for candidates with extensive experience. An employee's pay history will not be a contributing factor where prohibited by local law. In addition to monetary compensation, we offer benefits, including Medical/Dental/Vision insurance and Company-matching 401(k) in addition to other programs and perks.

TruGreen is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.

We are an Equal Opportunity/Affirmative Action Employer - Minorities/Females/Protected Veterans/Individuals with Disabilities. To learn more, please visit EEOC/EEO | TruGreen (trugreenjobs.com).

California Residents: When you express interest in or apply for a job with TruGreen Limited Partnership, we collect personal information about you, potentially including personal identifiers, contact information, protected classifications, pre-hire information, professional or employment-related information, education history, and/or medical information, for the following business purposes: to comply with state and federal law and regulations requiring employers to maintain certain records; to evaluate your job application and candidacy for employment; and to obtain and verify background checks (including criminal and motor vehicle records), pre-employment drug testing, and references.

TruGreen performs pre-employment testing.

To view our disclaimer, https://trugreenjobs.com/us/en/disclaimer