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Head of Business Development - Marketing Solutions

AT TransUnion
TransUnion

Head of Business Development - Marketing Solutions

Toronto, Canada

TransUnion's Job Applicant Privacy Notice

What We'll Bring:
At TransUnion, we are dedicated to finding ways information can be used to help people make better and smarter decisions. As a trusted provider of global information solutions, our mission is to help people around the world access the opportunities that lead to a higher quality of life, by helping organizations optimize their risk-based decisions and enabling consumers to understand and manage their personal information. Because when people have access to more complete and multidimensional information, they can make more informed decisions and achieve great things.

Every day TransUnion offers our employees the tools and resources they need to find ways information can be used in diverse ways. Whether it is helping businesses better manage risk, providing better insights so a consumer can qualify for his first mortgage or working with law enforcement to make neighborhoods safer, we are improving the quality of life for individuals, families, communities, and local economies around the world.

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What You'll Bring:
  • Minimum of 7+ years experience selling Marketing solutions.
  • In-depth understanding of Marketing and consulting along with current best practices and emerging trends.
  • Demonstrated knowledge of B2B and B2B2C channel programs and track record of consistent quota/goal attainment.
  • Understanding of banking, financial services & insurance (BFSI), FinTech, Retail and related industry challenges and needs.
  • Able to conceptualize, develop and direct the execution of complex solutions and enable go-to-market strategies.
  • Experience in Consulting with Internal as well as External stakeholders and partners with respect to the various Fraud and ID offerings across INTL markets.
  • Focused on value based selling using ROI and TCO models, rather than competing on features & functions or price.
  • Ability to identify strategic client challenges and develop unique and compelling value propositions that focus on delivering business value to the client.
  • Great at building relationships and working within a team-selling environment across the company.
  • Ability to thrive in a matrix environment. In addition, major account experience in a matrix environment with expertise in navigating large complex organizations, identifying buyers, influencers, and closing business.
  • Articulate problem solver. With limited information, they will jump in and start asking questions to uncover the "real" issues.
  • Proven track record of building partnerships and interfacing at the executive level.
  • Large network and relationships within the Marketing space including marketing organizations of institutions.
  • Experience in complex contract/legal negotiations.
  • Proven client engagement skills including prospecting, relationship-building, deal making, negotiating and closing business.
  • Exceptional communication and interpersonal skills. Articulate, persuasive and engaging communication style. Ability to be extremely persistent in a pleasant fashion.
  • Detail oriented; dedicated to quality; customer-focused.
  • Willingness for purposeful travel.
Impact You'll Make:

Our International Sales Organization is seeking a highly motivated individual to join their team as a Head of Business Development focused on a specific suite of Marketing solution capabilities. This hunter sales position is accountable for achieving annual new business and revenue goals through customer relationship development, opportunity prioritization, consultative sales, and superior negotiation and closing skills, generating growth to customers and prospects. This key role will be responsible for prospecting and selling our Marketing solutions to the top segments / verticals of customers and prospects. The position emphasizes penetration of "greenfield" clients, cross sell opportunities within existing TransUnion customers, and growth through delivery of strategic solution initiatives.

Key responsibilities:
  • As Head, Business Development, Marketing Solutions, you will support TU's efforts to grow the Marketing solutions business within our target set of verticals and INTL regions by delivering revenue plans.
  • Solution sales specialist and subject matter expert: become a sales subject matter expert on flagship TransUnion Marketing products in INTL and build expertise in identified critical business issues so that you are seen as a specialist on the solutions we have offer to solve these problems.
  • Develop the strategic buyer approach as a critical component of the overall account plan to expand business.
  • Execute on the strategic buyer approach by leading the sales pursuit to support all stages of the sales opportunity lifecycle. This includes: Primary buyer contact; relationship / opportunity development; preparation and delivery of sales presentations; contract negotiations; and successful hand off to the client success teams.
  • Deliver presentations that demonstrate TU's value proposition; develop/propose solutions, handle objections, contract negotiations and close new business.
  • Partner with your regional sales peers to establish relationships with known buyers, decision makers and influencers among TransUnion's existing customers to cross sell/upsell.
  • Collaborate with Director of Sales to set and meet sales growth goals and objectives to expand company revenue and profit.
  • Direct the appropriate engagement of TransUnion's sales support resources (e.g., our Line of Business Teams, Global Solutions Subject Matter Experts (SMEs), pre-sales engineers, account managers), in the pursuit of new sales opportunities.
  • Collect, interpret and share market, customer and competitive intelligence.
  • Enable cross pollination of TU enterprise solutions, Partner with our Solutions and Lines of Business colleagues to ensure Voice of Customer and product innovation.
  • Promote communication, team building, personal development and other traits to project and strengthen the culture of the company.
  • Travel to customer locations and trade shows/conferences as necessary.
The Team's Focus

TransUnion International (TU INTL) has harnessed the power of our data, technology and IP to create a suite of Marketing Solutions that enable companies to more effectively assess and optimize their Marketing spend through out Mix Market Models to drive reduced costs per acquisition. These solutions range from MMM, MTA and TCS solutions. As part of the International Sales specialist team, the incumbent will be accountable to sell these solutions to prospects and our customers. The incumbent will be responsible for hitting revenue targets by building an account development plan and working with the regional counterparts (regional markets and teams) and the global solutions organization to craft account strategies and generate new "Marketing" revenue.

To be successful in this role, the candidate will be a true strategic thinker who can navigate large complex organizations (internal to TU as well as clients), develop relationships with the right stakeholders and drive revenue. Their knowledge of how these solutions can be leveraged by our clients and prospects, their relationships with the stakeholders in these organizations as well as their communication skills will shape how new and existing business will grow.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Accommodation is available, including for applicants with disabilities, in accordance with applicable laws.

TransUnion's Internal Job Title:
MAE II, Account Dev - Direct Sales

Client-provided location(s): Toronto, ON, Canada; Burlington, ON, Canada
Job ID: transunion-19030828
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • On-Site Gym
    • Mental Health Benefits
    • Virtual Fitness Classes
    • Pet Insurance
  • Parental Benefits

    • Adoption Assistance Program
    • Fertility Benefits
    • Family Support Resources
    • Adoption Leave
    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Happy Hours
    • Some Meals Provided
    • On-Site Cafeteria
    • Company Outings
    • Holiday Events
  • Vacation and Time Off

    • Personal/Sick Days
    • Volunteer Time Off
    • Unlimited Paid Time Off
    • Paid Holidays
    • Paid Vacation
    • Leave of Absence
  • Financial and Retirement

    • 401(K)
    • 401(K) With Company Matching
    • Stock Purchase Program
    • Performance Bonus
    • Financial Counseling
    • Company Equity
  • Professional Development

    • Leadership Training Program
    • Tuition Reimbursement
    • Access to Online Courses
    • Internship Program
    • Associate or Rotational Training Program
    • Learning and Development Stipend
    • Promote From Within
    • Lunch and Learns
    • Mentor Program
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program

Company Videos

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