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Email Marketing Specialist

AT TransUnion
TransUnion

Email Marketing Specialist

Chicago, IL

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What We'll Bring:
At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation. We are consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius.

Come be a part of our team - you'll work with great people, pioneering products and cutting-edge technology.

The Email Marketing Specialist is responsible for the day-to-day, hands-on execution of email marketing programs through both our email service provider and our marketing automation platform. This includes ownership of the setup, maintenance and review of recurring and triggered email communications for our business units.

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What You'll Bring:
  • 2 plus years of experience working in a marketing or digital marketing environment
  • Knowledge of and business experience working with HTML and Adobe Creative Suite
  • Experience building, scheduling, and testing email
  • Strong organizational skills and attention to detail
  • Willingness to learn new tools, technologies and stays current with market trends
Impact You'll Make:
  • Performs day-to-day email marketing activities including, but not limited to, email creation, campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
  • Manages individual emails and demand generation campaigns through our email service provider and marketing automation platform for thought leadership, events, product launches, webinar communications, etc.
  • Troubleshoots technical issues related to HTML templates, list segmentation and other aspects of email execution, as required.
  • Collaborates with design and marketing communications leads to create top-performing email creative in an effort to improve deliverability, reduce spam complaints and increase open and click- through rates.
  • Measures and reports out on email performance.
  • Performs other related duties as assigned.
This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Benefits:

TransUnion provides flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, tuition reimbursement, additional (following any short-term disability) 10 weeks of parental leave with gradual return, adoption assistance, fertility coverage, spousal and domestic partner benefits, charity gift matching, employee stock purchase plan, retirement contributions with employer match, organizational growth potential through our online learning platform with guided career tracks, and access to TransUnion's Employee Resource Groups.

We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.

TransUnion's Internal Job Title:
Specialist II, Demand Generation

Client-provided location(s): Chicago, IL, USA; Alpharetta, GA, USA; Reston, VA, USA
Job ID: transunion-19032437
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • On-Site Gym
    • Mental Health Benefits
    • Virtual Fitness Classes
    • Pet Insurance
  • Parental Benefits

    • Adoption Assistance Program
    • Fertility Benefits
    • Family Support Resources
    • Adoption Leave
    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Happy Hours
    • Some Meals Provided
    • On-Site Cafeteria
    • Company Outings
    • Holiday Events
  • Vacation and Time Off

    • Personal/Sick Days
    • Volunteer Time Off
    • Unlimited Paid Time Off
    • Paid Holidays
    • Paid Vacation
    • Leave of Absence
  • Financial and Retirement

    • 401(K)
    • 401(K) With Company Matching
    • Stock Purchase Program
    • Performance Bonus
    • Financial Counseling
    • Company Equity
  • Professional Development

    • Leadership Training Program
    • Tuition Reimbursement
    • Access to Online Courses
    • Internship Program
    • Associate or Rotational Training Program
    • Learning and Development Stipend
    • Promote From Within
    • Lunch and Learns
    • Mentor Program
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program

Company Videos

Hear directly from employees about what it is like to work at TransUnion.