Skip to main contentA logo with &quat;the muse&quat; in dark blue text.

TikTok Shop - Senior Product Manager, Marketing Automation

AT TikTok
TikTok

TikTok Shop - Senior Product Manager, Marketing Automation

Seattle, WA

Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

Want more jobs like this?

Get Business Operations jobs in Seattle, WA delivered to your inbox every week.

By signing up, you agree to our Terms of Service & Privacy Policy.


Join us.

In order to effectively and efficiently manage TikTok eCommerce business, there are a number of internal business teams globally. The Operation Product team provides a wide range of product/service capabilities to empower these teams to achieve different business agendas.

We are looking for an experienced Marketing Automation Product Manager to own the roadmap, strategy and feature development for our marketing automation platform. This Product Manager will be responsible for collaborating with various internal teams including Marketing, Sales, Customer Success and Engineering to understand customer needs and business goals to shape the future of our platform.

Responsibilities:

- Responsible for developing a product roadmap for marketing automation platform, with data-driven strategies built in, providing fluent operation processes, and content creation guidelines.
- Effectively engaging stakeholders on requirements, product status, feedback, and performance, to ensure an aligned OKR on a Quarterly basis.
- Take full ownership of product development, from initial requirement management to post-launch analysis, and drive the best product efficiency and experience for users.
- Monitor quantitative product performance and collect qualitative feedback regularly after product launch, to continuously drive success metrics improvement.

Qualifications

Qualifications
- 7+ years experience in B2B SaaS product management
- Strong track record delivering marketing automation or CRM platforms
- Technical expertise and ability to collaborate with engineering and data science teams
- Data-driven approach to product decisions leveraging customer and market insights
- Excellent communication, presentation and influence skills
- Strategic thinker and problem solver comfortable dealing with ambiguity
- BA/BS degree in Business, Marketing, Engineering or related field
- Experience in SaaS marketing technologies and eCommerce a plus

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at ecommerce.accommodations@tiktok.com.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $135850 - $337400 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

Client-provided location(s): Seattle, WA, USA
Job ID: TikTok-7327537965285820681
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • HSA
    • Life Insurance
    • Fitness Subsidies
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Snacks
    • Pet-friendly Office
    • Happy Hours
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(K) With Company Matching
    • Performance Bonus
    • Company Equity
  • Professional Development

    • Promote From Within
    • Access to Online Courses
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Mentor Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at TikTok.