Responsibilities
About
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates.With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.
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About the team
The Seller Growth Operations team at TikTok helps build with day-to-day operations for Merchants and Sellers on the TikTok Shop platform. We are responsible for driving full-funnel product education, acquisition, incubation, analytics, and strategy for all Merchants and Sellers. This team is the voice of the market and collects, prioritizes, and shares meaningful insights to shape the future of TikTok's Seller Growth initiatives.
Responsibilities:
- Develop and execute mass seller acquisition strategies to meet growth targets.
- Partner with the product team to enhance acquisition tools and provide data-driven insights for optimization.
- Manage and optimize outreach operations, including campaign deployment, product entry point content, and paid ad performance.
- Analyze acquisition funnel metrics to refine strategies and improve conversion rates.
Qualifications
Minimum Qualifications:
- Bachelor's Degree or above.
- 3+ years experience in mass account management or mass seller incubation.
- Experience in B2B or e-commerce seller marketing.
- Proficiency in data analysis using BI tools or SQL.
Preferred Qualifications
- Experience with a specific e-commerce category (beauty, fashion, etc).
- Familiarity with SEM/SEO is a plus.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $106400 - $191330 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.