Responsibilities
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact-for ourselves, our company, and the users we serve. Join us.
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About the Team
The Programs and Market Insights Team is obsessed with everything to do with TikTok content. The team works on creative solutions to bring key moments and priority content categories to life by launching programs that inspire creativity from our diverse creator and publisher community. By making use of ecosystem data we develop editorial driven content programs and set measurable goals. The team help to localise global or regional content initiatives, prioritising local nuances and collaborate with many different internal cross-functional team day to day. We're a fast paced, results oriented team, working across multiple projects and teams both in London and globally.
Responsibilities
- Develop and execute locally relevant projects to drive Creator and Publisher engagement by working closely with Local Creator and Publisher teams as well as XFN stakeholders of all levels
- Support tentpole activations to maximise performances and create content opportunities for creators & partners, leading on the set up and management of promotional plan, using relevant levers available
- Support partners & creators managers in engaging & growing managed accounts through educational materials (emails, decks) and sessions (webinars, presenntations)
- Deliver analysis to identify growth opportunities, potential leverages to engage + grow accounts, and apply global / regional guidance and targets, and fine tune local goal setting based on local insights and deliver regular goal completion report
- Localise global / regional activations and programs to maximise local impact
Qualifications
Minimum Qualifications
- 3+ years experience in the digital media/tech industry, ideally with interest in content strategy and project management.
- Project management experience working cross-functionally and with all levels of management
Preferred Qualifications
- Deep passion for TikTok, video content, social media and pop culture
- Experience/interest in using data-driven insights
- Editorial background, expert in developing narratives and copywriting skills is a plus
- Photoshop skills for basic design adjustments is a plus
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.