Responsibilities
About the team
The User Growth team focuses on driving new user acquisition programs through various performance marketing channels and strategies. The USDS UG team simultaneously focuses on growth strategies within our US market and helps improve global teams.
In order to enhance collaboration and cross-functional partnerships, among other things, at this time, our organization follows a hybrid work schedule that requires employees to work in the office 3 days a week, or as directed by their manager/department. We regularly review our hybrid work model, and the specific requirements may change at any time.
Responsibilities:
- Manage multiple growth channels with a considerable budget and explore different resources to optimize performance.
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- Define strategies to support various business goals including but not limited to retargeting, retention optimization, etc.
- Accurate analysis, forecasting, and reporting. Bring insights to the business and form methodologies at a large scope.
- Enthusiastic at tackling complex situations, providing solutions and building strategies from 0 to 1.
- Build strategies with cross-functional colleagues to serve key objectives. Be a reliable source to cross-functional partners for product improvements.
- Develop marketing strategies with a ROI & efficiency conscious mindset.
Qualifications
Minimum Qualifications
- Bachelor's or Master's degree
- 2 or more years of professional experience in a user growth role involving media buying, performance ads strategy, etc
- Proficiency with performance ads on top SRN and network media. In-depth knowledge and understanding of digital platforms.
- Experience with managing large budgets efficiently
- Experience using data to conceptualize and execute paid growth targeting strategies
Preferred Qualifications
- Good at interpretation, quick at reaction and careful with execution
- Good teamwork spirit, strong management ability, clear logic, priority awareness, passion and sense of responsibility
- Excellent communication and presentation skills
- Experience working cross functionally with global teams
- Experience with measuring and mitigating cannibalization
Candidates for this position must be legally authorized to work in the United States. This position is not eligible for visa sponsorship or support.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $96000 - $198444 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.