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Executive Communications Lead, Global Brand & Communications

AT TikTok
TikTok

Executive Communications Lead, Global Brand & Communications

New York, NY

Responsibilities

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us?
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

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At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

About the Team
The Executive Communications team, part of the Global Brand and Communications organizations, works across the Communications team and with cross-functional teams to help humanize the brand and tell meaningful stories that demonstrate impact, with a core focus on supporting TikTok's senior executives and other leaders. We are seeking an experienced and dynamic professional to lead this team. This role is essential in helping to shape and amplify the voice of TikTok's leadership across internal and external platforms, ensuring alignment with the company's vision, mission, and strategic goals. The successful candidate will develop and execute communication strategies that build trust, strengthen relationships with key stakeholders, and enhance TikTok's reputation globally.

About the Role
The Executive Communications Lead will be responsible for crafting compelling narratives, managing executive visibility, and guiding executive-level communications during critical moments. They will also manage and develop a high-performing Executive Communications team, evolve the company's speaking processes, and oversee the Speakers Bureau.

We're looking for a strong leader who is passionate about the TikTok brand. You have proven experience planning and executing simultaneous projects. You're able to effectively manage through complex decisions and challenges, using sound judgement and expertise to mitigate risk and help ensure the best outcomes.

Ideal candidates are resilient self-starters who are motivated, persuasive, and work well in an ever-evolving environment. You have a passion for storytelling. You collaborate with ease across teams and are able to weigh big picture objectives with immediate business needs. You're good at connecting the dots and you thrive in an entrepreneurial environment. And you lead with a compassionate, people-first mindset. This is a highly collaborative role, reporting to the Chief of Staff of Global Brand & Communications.

Key Responsibilities
- Develop and execute a comprehensive Executive Communications strategy for TikTok's leadership, ensuring consistent, impactful messaging and alignment to key business objectives
- Work closely with the broader Global Communications team to position TikTok's executives as thought leaders through narratives that highlight TikTok's role across key focus areas. Support development of narratives.
- Manage and coordinate leadership and executive participation in high-profile media interviews, public speaking engagements, industry conferences, and major company events. Prepare executives with detailed briefings and messaging guidance.
- Partner with PR teams in local markets to adapt and tailor executive communications for different regions.
- Collaborate with other teams - Policy, Legal, Product, Marketing, B2B, and more - to ensure consistency in messaging and to provide communications support during engagements with key external stakeholders.
- Partner with the Internal Communications team to support executive presence at All-Hands, off-sites and through other communications channels.
- Work closely with Global Communications to ensure alignment on key messaging and communication strategies. Ensure all communications reflect the company's voice, values, mission and vision.

Qualifications

Minimum Qualifications
- Familiarity with the tech landscape, including an understanding of the social media industry.
- Proven ability to work in a global organization, with experience navigating communications across different cultures, regions, and regulatory environments.
- Exceptional writing, editing, and presentation skills are essential.

Preferred Qualifications
- Vast experience in corporate communications, executive communications, public relations, or a related field, preferably in a global consumer technology or social media company.
- Proven experience leading Exec Comms for senior leadership teams, including C-suite executives.
- Ability to manage high-profile personalities and complex communications in a fast-paced, high-stakes environment.
- Strong understanding of media relations and public perception management.
- Strong ability to craft compelling narratives that align with business goals and resonate with diverse stakeholders.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $225000 - $285000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

Client-provided location(s): New York, NY, USA
Job ID: TikTok-7419202187279321381
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • HSA
    • Life Insurance
    • Fitness Subsidies
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Snacks
    • Pet-friendly Office
    • Happy Hours
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(K) With Company Matching
    • Performance Bonus
    • Company Equity
  • Professional Development

    • Promote From Within
    • Access to Online Courses
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Mentor Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at TikTok.