Creative and Content Strategist, NA Business Marketing

Responsibilities
- Translate business briefs into creative strategies that will inspire our Content Team to concept and produce creative that engages with and drives action among our desired audiences.
- Develop and implement comprehensive content strategies that deliver on campaign objectives and inspire how we should engage with our target audiences plus the story we should tell to build community and drive action.
- Oversee copy writing and editing to ensure clear, compelling copy to communicate products and messaging.
- Partner with IMC Leads and Digital Marketing Pod to define content goals and KPIs to measure success and impact.
- Participate in content and creative reviews to ensure messaging is on strategy and ideas will breakthrough the clutter.
- Bring industry trends, emerging technologies, competitive analysis, and best practices to the table to push us to experiment with new creative approaches and techniques to keep the brand fresh and engaging; advocate for innovative thinking and continuous improvement within the team.

Qualifications

Minimum Qualifications
- Minimum 5 years of experience in marketing or communications strategy + prior experience in media and/or creative agency.
- Exceptional written and verbal communication skills.
- Excellent problem-solver, with ability to see the big picture and provide a salient audience insight that drives action.
- Highly strategic mindset.
- Deft project management skills.
- Proven ability to develop and implement meaningful briefs and successful campaigns.
- A demonstrated understanding of CRM and the intersection between SEO, content, and social within the digital marketing landscape.

Preferred Qualifications
- Experience in technology or B2B a plus.
- A forever student who is curious and eager to learn and pivot when presented new information.
- A team player and collaborator with empathy and resilience.
- Self-motivated with a strong sense of ownership.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $112000 - $180000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.