Responsibilities
About the team
The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science. GBS is a dynamic, entrepreneurial, and ambitious client group, and our HRBPs who support them are too! We are excited to continue adding to our Human Resources team to attract, engage, and retain top talent to drive the continued growth of the organization.
At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time.
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Responsibilities
- Promote sales through solution proposals that lead to the success of clients' marketing challenges and promotions.
- Familiarize clients with the functionality and delivery logic of advertising products, and advocate for their optimal utilization to maximize advertising performance.
- Engage in activities such as regular meetings and workshops for customers to deepen their understanding of the product.
- Accumulate and disseminate best practices for operational methods to improve the adoption rate of important features.
- Collaborate with internal stakeholders to elevate the account management level and increase sales.
- Provide constructive feedback to the product team regarding raw feedback on the functionality and logic of advertising products, to strengthen the product.
- Understand long-term business objectives/KPIs to align TikTok strategy and negotiate complex business opportunities.
- Collaborate with measurement partners to create learning agendas to help clients measure the impact of marketing and adopt measurement solutions.
Qualifications
Minimum Qualifications:
- More than 5 years experience on performance marketing
- Strong understanding of digital marketing ecosystem with experience on apps or web campaigns
- Team-worker who can collaborate well with other functions and other regions
- Self-starter and motivated to learn
- Proficient in Japanese and English language
Preferred Qualifications:
- Worked on eCommerce, Apps, or Gaming
- Has client side experience
- Experience in campaign planning and performance troubleshooting
- Proactive attitude with excellent project management, analytical and stakeholder management skills